Most advertisements make products seem much better than they really are
The exponential growth of marketing world demands high quality production and their highly attractive advertisements to attract the consumers. When questioned about the marketing strategy some people especially, the product owners may argue that the advertisements just portray their product as it is, while some others may disagree. In my opinion, most of the advertisements are merely an exaggerating of the reality to lure the consumers.
Advertisements are expected to increase the product’s market value and hence most of them try to portray their products as the best ever available. With this notion of attracting people, they hire famous actors, musicians or a famous sports person. The people get attracted to these celebrities easily and they think the product will make them better. Often, people are not wise enough to judge the quality of the product. For instance, an advertisement in television depicts a beauty pageant with beautiful complexion portraying how in an overnight she developed a fair skin after using the beauty cream. This attracted most of my friends including me to purchase the product but we never found any difference even after using it for many weeks.
The ostentatious display of a sports car drove by a famous sports person lured many of the viewers to buy similar one. The most important features also become imperceptible when these famous people appear in the advertisements. Moreover, the health drinks shown in advertisements depict that these drinks make kids taller, stronger and sharper. However, in reality, the results are not impeccable. Most of the advertisements make us astound and exclaim the product but the question remains unanswered whether they really do so. The survey conducted by the marketing students of IOWA university, showed that people are more attracted to the advertisements portrayed by kids, followed by celebrities. Since kids watch these advertisements more, most of the edibles and toy ads are targeted with this motive by adding some attractive music and cartoon characters.
Admittedly, the advertisements definitely enable us to chose among the wide range of products. They even advertise the product features, key ingredients and their novelty.
To sum up, I feel the advertisements though very informative, are most often an exaggeration of the reality. The growing competition in the marketing field certainly needs the attraction o the consumers which demands these highly captivating advertisements.
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Grammar and spelling errors:
Line 3, column 239, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ire famous actors, musicians or a famous sports person. The people get attracted ...
^^
Line 3, column 241, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'sports'' or 'sport's'?
Suggestion: sports'; sport's
...e famous actors, musicians or a famous sports person. The people get attracted to the...
^^^^^^
Line 5, column 60, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'sports'' or 'sport's'?
Suggestion: sports'; sport's
...splay of a sports car drove by a famous sports person lured many of the viewers to buy...
^^^^^^
Line 5, column 779, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ore, most of the edibles and toy ads are targeted with this motive by adding some...
^^
Transition Words or Phrases used:
also, but, hence, however, if, may, moreover, really, so, while, for instance, i feel, in my opinion, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 15.1003584229 53% => More to be verbs wanted.
Auxiliary verbs: 3.0 9.8082437276 31% => OK
Conjunction : 11.0 13.8261648746 80% => OK
Relative clauses : 6.0 11.0286738351 54% => More relative clauses wanted.
Pronoun: 31.0 43.0788530466 72% => OK
Preposition: 46.0 52.1666666667 88% => OK
Nominalization: 8.0 8.0752688172 99% => OK
Performance on vocabulary words:
No of characters: 2112.0 1977.66487455 107% => OK
No of words: 386.0 407.700716846 95% => More content wanted.
Chars per words: 5.47150259067 4.8611393121 113% => OK
Fourth root words length: 4.43248042346 4.48103885553 99% => OK
Word Length SD: 3.12555936093 2.67179642975 117% => OK
Unique words: 218.0 212.727598566 102% => OK
Unique words percentage: 0.564766839378 0.524837075471 108% => OK
syllable_count: 657.9 618.680645161 106% => OK
avg_syllables_per_word: 1.7 1.51630824373 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 9.59856630824 42% => OK
Article: 11.0 3.08781362007 356% => Less articles wanted as sentence beginning.
Subordination: 3.0 3.51792114695 85% => OK
Conjunction: 0.0 1.86738351254 0% => OK
Preposition: 5.0 4.94265232975 101% => OK
Performance on sentences:
How many sentences: 20.0 20.6003584229 97% => OK
Sentence length: 19.0 20.1344086022 94% => OK
Sentence length SD: 36.3924442708 48.9658058833 74% => OK
Chars per sentence: 105.6 100.406767564 105% => OK
Words per sentence: 19.3 20.6045352989 94% => OK
Discourse Markers: 5.55 5.45110844103 102% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 4.0 5.5376344086 72% => OK
Sentences with positive sentiment : 13.0 11.8709677419 110% => OK
Sentences with negative sentiment : 3.0 3.85842293907 78% => OK
Sentences with neutral sentiment: 4.0 4.88709677419 82% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.294515635466 0.236089414692 125% => OK
Sentence topic coherence: 0.0912633360026 0.076458572812 119% => OK
Sentence topic coherence SD: 0.0798192336695 0.0737576698707 108% => OK
Paragraph topic coherence: 0.161780380193 0.150856017488 107% => OK
Paragraph topic coherence SD: 0.0533859218327 0.0645574589148 83% => OK
Essay readability:
automated_readability_index: 14.0 11.7677419355 119% => OK
flesch_reading_ease: 43.73 58.1214874552 75% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 11.9 10.1575268817 117% => OK
coleman_liau_index: 14.45 10.9000537634 133% => OK
dale_chall_readability_score: 8.87 8.01818996416 111% => OK
difficult_words: 105.0 86.8835125448 121% => OK
linsear_write_formula: 12.0 10.002688172 120% => OK
gunning_fog: 9.6 10.0537634409 95% => OK
text_standard: 12.0 10.247311828 117% => OK
What are above readability scores?
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Rates: 90.0 out of 100
Scores by essay e-grader: 27.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.