The city of Winston has two large department stores: Namen and Roscoe. Namen is known for its high-end designer fashions, while Roscoe is known for more affordable fashion options. Both Namen and Roscoe are each considering opening another store in the growing suburb of Salem, where the population has grown over 50% in the last three years and where the median income is $75,000. Namen’s executives argue that as population and median income increase, people are willing to spend more money on clothing. However, Roscoe’s executives believe that the suburbs are more family oriented, and therefore their store will be more profitable than their competitor Namen.
The argument from the departmental store Namen and Roscoe executives are based on couple of assumption and fallacies. In below, three major fallacies are discussed.
Firstly, both Namen and Roscoe haven't done any survey to claim that people will buy clothes if their median income increase as well as they are family oriented. The executives only assumed these idea and claiming that their business will be sucessful with no data to back this up. If these executives have done a survey with a big sample in the suburb of salem, they could have gotten the real scenario and they could have made their business plan.
Secondly, the executives of Namen have provided the logic that people will buy expensive clothes if the population and median income increase. this logic is faulty because, we don't know the buying habit of suburb of salem. May be the people of salem will spend more on car or house. To know for sure, their buying habit need to be researched. After that, we can reach to a conclusion. Without a research, it is impractical to open a store with high end designer cloths and it may lead to a loss. SImilarly for Roscoe, they can't just beleive that the people of Salem are family oriented without any research as well as family oriented doesn't mean that they will be more interested in buying low priced clothes. So, a research is must before concluding about the profitibility.
Thirdly, the income may be dependant on one factory which has recently opened in salem. That's why 50% growth of population have been seen in there. If the factory move it's plant, the people will also move. Therefore, the median income of that area will also be lessen very rapidly. Moreover, this area could be area of factory where people doesn't live with their family. May be their family live in other place where the factory worker's send most of their income. So, Namen and Roscoe need to know about the income source of the people of that are before opening stores.
Namen and Roscoe can solve the logical falacies and conduct a proper survey, after that they will get the answers about the area of Salem. Before that, if they open their store, they may face huge looses in Salem.
| Post date | Users | Rates | Link to Content |
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| 2023-07-22 | prathiba_n | 70 | view |
| 2023-04-16 | keisham | 63 | view |
| 2022-11-01 | Shihab104 | 60 | view |
| 2022-09-13 | gabrielcdiniz | 66 | view |
| 2022-09-12 | Rakshana | 64 | view |
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Comments
e-rater score report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 387 350
No. of Characters: 1756 1500
No. of Different Words: 178 200
Fourth Root of Number of Words: 4.435 4.7
Average Word Length: 4.537 4.6
Word Length SD: 2.185 2.4
No. of Words greater than 5 chars: 113 100
No. of Words greater than 6 chars: 61 80
No. of Words greater than 7 chars: 42 40
No. of Words greater than 8 chars: 22 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 18.429 21.0
Sentence Length SD: 8.829 7.5
Use of Discourse Markers (%): 0.714 0.12
Sentence-Text Coherence: 0.29 0.35
Sentence-Para Coherence: 0.29 0.50
Sentence-Sentence Coherence: 0.086 0.07
Number of Paragraphs: 1 5
Grammar and spelling errors:
Line 2, column 32, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: haven't
...ussed. Firstly, both Namen and Roscoe havent done any survey to claim that people wi...
^^^^^^
Line 2, column 190, Rule ID: THIS_NNS[2]
Message: Did you mean 'this idea' or 'these ideas'?
Suggestion: this idea; these ideas
...y oriented. The executives only assumed these idea and claiming that their business will b...
^^^^^^^^^^
Line 3, column 144, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: This
... population and median income increase. this logic is faulty because, we dont know t...
^^^^
Line 3, column 177, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...rease. this logic is faulty because, we dont know the buying habit of suburb of sale...
^^^^
Line 3, column 228, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
...he buying habit of suburb of salem. May be the people of salem will spend more on ...
^^
Line 3, column 497, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: SImilarly,
...igner cloths and it may lead to a loss. SImilarly for Roscoe, they cant just beleive that...
^^^^^^^^^
Line 3, column 524, Rule ID: CANT[1]
Message: Did you mean 'can't' or 'cannot'?
Suggestion: can't; cannot
...d to a loss. SImilarly for Roscoe, they cant just beleive that the people of Salem a...
^^^^
Line 3, column 635, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...any research as well as family oriented doesnt mean that they will be more interested ...
^^^^^^
Line 3, column 715, Rule ID: A_UNCOUNTABLE[1]
Message: Uncountable nouns are usually not used with an indefinite article. Use simply 'research'.
Suggestion: research
...ested in buying low priced clothes. So, a research is must before concluding about the pro...
^^^^^^^^^^
Line 4, column 28, Rule ID: DEPENDENT[1]
Message: Did you mean 'dependent' on?
Suggestion: dependent
...itibility. Thirdly, the income may be dependant on one factory which has recently opene...
^^^^^^^^^
Line 4, column 89, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: That's
...ory which has recently opened in salem. Thats why 50% growth of population have been ...
^^^^^
Line 4, column 341, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...a could be area of factory where people doesnt live with their family. May be their fa...
^^^^^^
Transition Words or Phrases used:
also, first, firstly, if, may, moreover, second, secondly, similarly, so, therefore, third, thirdly, well, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 21.0 12.9520958084 162% => OK
Conjunction : 11.0 11.1786427146 98% => OK
Relative clauses : 13.0 13.6137724551 95% => OK
Pronoun: 36.0 28.8173652695 125% => Less pronouns wanted
Preposition: 49.0 55.5748502994 88% => OK
Nominalization: 4.0 16.3942115768 24% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1802.0 2260.96107784 80% => OK
No of words: 383.0 441.139720559 87% => More content wanted.
Chars per words: 4.70496083551 5.12650576532 92% => OK
Fourth root words length: 4.42384287591 4.56307096286 97% => OK
Word Length SD: 2.25611943842 2.78398813304 81% => OK
Unique words: 182.0 204.123752495 89% => More unique words wanted.
Unique words percentage: 0.475195822454 0.468620217663 101% => OK
syllable_count: 578.7 705.55239521 82% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 9.0 4.96107784431 181% => OK
Article: 7.0 8.76447105788 80% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 6.0 4.22255489022 142% => OK
Performance on sentences:
How many sentences: 22.0 19.7664670659 111% => OK
Sentence length: 17.0 22.8473053892 74% => The Avg. Sentence Length is relatively short.
Sentence length SD: 43.3718545672 57.8364921388 75% => OK
Chars per sentence: 81.9090909091 119.503703932 69% => OK
Words per sentence: 17.4090909091 23.324526521 75% => OK
Discourse Markers: 5.31818181818 5.70786347227 93% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 12.0 5.25449101796 228% => Less language errors wanted.
Sentences with positive sentiment : 8.0 8.20758483034 97% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 10.0 4.67664670659 214% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.137328117107 0.218282227539 63% => OK
Sentence topic coherence: 0.0457930512531 0.0743258471296 62% => OK
Sentence topic coherence SD: 0.060257533441 0.0701772020484 86% => OK
Paragraph topic coherence: 0.0981299087886 0.128457276422 76% => OK
Paragraph topic coherence SD: 0.0403643506405 0.0628817314937 64% => OK
Essay readability:
automated_readability_index: 9.4 14.3799401198 65% => Automated_readability_index is low.
flesch_reading_ease: 62.68 48.3550499002 130% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 8.7 12.197005988 71% => OK
coleman_liau_index: 9.68 12.5979740519 77% => OK
dale_chall_readability_score: 7.53 8.32208582834 90% => OK
difficult_words: 74.0 98.500998004 75% => More difficult words wanted.
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 8.8 11.1389221557 79% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.