The following appeared in a memorandum from the owner of Movies Galore, a chain of videorental stores.“In order to reverse the recent decline in our profits, we must reduce operating expenses at Movies Galore’s ten video rental stores. Since we are fa

Essay topics:

The following appeared in a memorandum from the owner of Movies Galore, a chain of video

rental stores.

“In order to reverse the recent decline in our profits, we must reduce operating expenses at Movies Galore’s ten video rental stores. Since we are famous for our special bargains, raising our rental prices is not a viable way to improve profits. Last month our store in downtown Marston significantly decreased its operating expenses by closing at 6:00 P.M. rather than 9:00 P.M. and by reducing its stock by eliminating all movies released more than five years ago. Therefore, in order

to increase profits without jeopardizing our reputation for offering great movies at low prices, we recommend implementing similar changes in our other nine Movies Galore stores.”

Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation is likely to have the predicted result. Be sure to explain how the answers to these questions would help to evaluate the recommendation.

The argument as presented by the owner of the Movies Galore seems apt and justified at first glance but certain questions may arise when read thoroughly looking into each and every aspect of the argument which do lack in terms of quantitative figures that should be provided in order to make an informed decision. Moreover, the claim that some alternative solution that has successfully been implemented in one of the stores will certainly be valid for other stores as well straightforwardly disregards the opinions of the viewers.So all in all the argument stands on muddy grounds which can be fallen apart at any opportunity.

In the first statement itself the recent decline has been due to increased operating expenses as claimed by the owners may or may not actually be the case . It can happen that due to a new movie store in the town, the people are

starting to show less interest in this movie store as they are getting better deals in the other store and also much more diversity in genres. More importantly, the recent decrease in profits may not be reversed by reducing operating expenses as it contributes only a little portion of the budget and apparently a larger sum is spent on advertisements. But at the same time, the reasoning that raising of the rental prices may not be a viable solution as the company is famous for its special bargains which if reduced will certainly affect its market in an adverse fashion and will rather further deplete the profit than improving it.Moreover,the study as presented as a piece of evidence to take the decision is quite questionable because it consisted of only one store and the strategy employed to decrease the operating expenses certainly depends on the lifestyle of the people living in the locality which can adversely effect in certain scenarios.Also , the decision to qualify the stock by eliminating the movies released more than five years ago surely depends on the age group of the people that are long term customers in the store which may vary from store to store which further hinders to implement the strategy as presented by the owner .Lastly the reasoning that the strategy as discussed in the argument to be the only solution to increase the profits without hampering the reputation of the Movies Galore seems quite bold for which the adequate reasoning is not provided in the argument that needs to be taken care off otherwise can prove to be a reason to refute the argument .

So , in concluding this analysis of the argument which seems quite fleeky needs to be readdressed in order to strengthen the argument and present it as an effective solution to the situation that has been arrived in front of the company .

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2019-09-05 Pushkar A Pandit 55 view
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Grammar and spelling errors:
Line 1, column 532, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: So
... disregards the opinions of the viewers.So all in all the argument stands on muddy...
^^
Line 5, column 155, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...ners may or may not actually be the case . It can happen that due to a new movie s...
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Line 5, column 229, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... movie store in the town, the people are starting to show less interest in this m...
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Line 7, column 1, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Starting
...ie store in the town, the people are starting to show less interest in this movie sto...
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Line 7, column 509, Rule ID: IF_IS[2]
Message: Did you mean 'is'?
Suggestion: is
...s famous for its special bargains which if reduced will certainly affect its marke...
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Line 7, column 553, Rule ID: IN_A_X_MANNER[1]
Message: Consider replacing "in an adverse fashion" with adverb for "adverse"; eg, "in a hasty manner" with "hastily".
...educed will certainly affect its market in an adverse fashion and will rather further deplete the pro...
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Line 7, column 636, Rule ID: SENTENCE_WHITESPACE
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Suggestion: Moreover
...er deplete the profit than improving it.Moreover,the study as presented as a piece of ev...
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Line 7, column 644, Rule ID: COMMA_PARENTHESIS_WHITESPACE
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...te the profit than improving it.Moreover,the study as presented as a piece of eviden...
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Suggestion: Also
...n adversely effect in certain scenarios.Also , the decision to qualify the stock by ...
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Line 7, column 958, Rule ID: COMMA_PARENTHESIS_WHITESPACE
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Suggestion: ,
...versely effect in certain scenarios.Also , the decision to qualify the stock by el...
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Line 7, column 1115, Rule ID: BEEN_PART_AGREEMENT[2]
Message: Consider using a past participle here: 'termed'.
Suggestion: termed
...e age group of the people that are long term customers in the store which may vary f...
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Line 7, column 1251, Rule ID: COMMA_PARENTHESIS_WHITESPACE
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...t the strategy as presented by the owner .Lastly the reasoning that the strategy a...
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Suggestion: Lastly
...the strategy as presented by the owner .Lastly the reasoning that the strategy as disc...
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Line 7, column 1594, Rule ID: COMMA_PARENTHESIS_WHITESPACE
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Suggestion: .
...ve to be a reason to refute the argument . So , in concluding this analysis o...
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Line 11, column 3, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
... reason to refute the argument . So , in concluding this analysis of the argu...
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Line 11, column 237, Rule ID: COMMA_PARENTHESIS_WHITESPACE
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Suggestion: .
...has been arrived in front of the company .
^^

Transition Words or Phrases used:
actually, also, apparently, but, first, if, lastly, look, may, moreover, so, then, well

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 20.0 19.6327345309 102% => OK
Auxiliary verbs: 14.0 12.9520958084 108% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 18.0 13.6137724551 132% => OK
Pronoun: 20.0 28.8173652695 69% => OK
Preposition: 65.0 55.5748502994 117% => OK
Nominalization: 18.0 16.3942115768 110% => OK

Performance on vocabulary words:
No of characters: 2241.0 2260.96107784 99% => OK
No of words: 461.0 441.139720559 105% => OK
Chars per words: 4.86117136659 5.12650576532 95% => OK
Fourth root words length: 4.63367139033 4.56307096286 102% => OK
Word Length SD: 2.73774667675 2.78398813304 98% => OK
Unique words: 219.0 204.123752495 107% => OK
Unique words percentage: 0.475054229935 0.468620217663 101% => OK
syllable_count: 723.6 705.55239521 103% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 7.0 8.76447105788 80% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 7.0 19.7664670659 35% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 65.0 22.8473053892 284% => The Avg. Sentence Length is relatively long.
Sentence length SD: 354.171064398 57.8364921388 612% => The lengths of sentences changed so frequently.
Chars per sentence: 320.142857143 119.503703932 268% => Less chars_per_sentence wanted.
Words per sentence: 65.8571428571 23.324526521 282% => Less words per sentence wanted.
Discourse Markers: 12.4285714286 5.70786347227 218% => Less transition words/phrases wanted.
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 16.0 5.25449101796 305% => Less language errors wanted.
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 1.0 6.88822355289 15% => More negative sentences wanted.
Sentences with neutral sentiment: 0.0 4.67664670659 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.103951946227 0.218282227539 48% => OK
Sentence topic coherence: 0.0602800534924 0.0743258471296 81% => OK
Sentence topic coherence SD: 0.0324481901095 0.0701772020484 46% => Sentences are similar to each other.
Paragraph topic coherence: 0.0693831757867 0.128457276422 54% => OK
Paragraph topic coherence SD: 0.0364448065595 0.0628817314937 58% => OK

Essay readability:
automated_readability_index: 34.4 14.3799401198 239% => Automated_readability_index is high.
flesch_reading_ease: 5.5 48.3550499002 11% => Flesch_reading_ease is low.
smog_index: 13.0 7.1628742515 181% => OK
flesch_kincaid_grade: 28.6 12.197005988 234% => Flesch kincaid grade is high.
coleman_liau_index: 11.8 12.5979740519 94% => OK
dale_chall_readability_score: 10.25 8.32208582834 123% => OK
difficult_words: 99.0 98.500998004 101% => OK
linsear_write_formula: 28.0 12.3882235529 226% => Linsear_write_formula is high.
gunning_fog: 28.0 11.1389221557 251% => Gunning_fog is high.
text_standard: 28.0 11.9071856287 235% => The average readability is very high. Good job!
What are above readability scores?

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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 10 15
No. of Words: 465 350
No. of Characters: 2208 1500
No. of Different Words: 222 200
Fourth Root of Number of Words: 4.644 4.7
Average Word Length: 4.748 4.6
Word Length SD: 2.619 2.4
No. of Words greater than 5 chars: 159 100
No. of Words greater than 6 chars: 119 80
No. of Words greater than 7 chars: 89 40
No. of Words greater than 8 chars: 47 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 46.5 21.0
Sentence Length SD: 22.562 7.5
Use of Discourse Markers (%): 0.8 0.12
Sentence-Text Coherence: 0.421 0.35
Sentence-Para Coherence: 0.651 0.50
Sentence-Sentence Coherence: 0.138 0.07
Number of Paragraphs: 4 5