The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
In the given memorandum the author suggest to allocate a greater share of its company's budget to reach public. The author completely fails to provide a cogent case as he makes his conclusion based upon huge unwarrented assumption. All such cases needs to be evaluated before reaching out to such an conclusion.
Firstly the author states that few people have attended Super Screen-produced movies in past year based upon some report. We don't have any valid information regarding the report, who has conducted it neither we know how old it is. Nevertheless we don't know the number of people involved in Super Screen movies neither in current or in past years. Furthermore the author based upon faulty reasoning states that postive reviews of the Super Screen movie is increased in past year. The author completely fails to provide the details of the positive review regarding how they have increased. Moreover we don't know who has evaluated those reviews are the old people or young children in the society the author doesn't provide any idea.
Moreover the author further claims that the content of Super Screen movies are not reaching to its prospective viewers. Firstly we don't know who the prospective viewers are? Nevertheless the author claims are completely baseless as he uses vague terminology to express his claims based upon the positive reviews of the viewers. However chances are that conents has been clearly understood by the some viewers. The author completely rejects any such cases.
Furthermore the author concludes the problem lies with the public lack of awarness that movies of good qualities are avaliable and not with the quality of the movies. However there is an posssiblility that the quality of Super Screen movie has degraded over the past year due to which the public might showup thier disinterest towards the movie. The author ignores any such consideration. Nevertheless he further blames public for their lack of awarness. Moreover there might be also chances that the contents of the movies are so abstruse that public find difficulty in grasping the essensce of the movie.
The author finally concludes with allocating greater share of the Super Screen movie budget in reaching the public through advertising. The author fails to conisder that there might be some other competitiors who are providing movies of even better quality than Super Screen movies which might arouse disinterest among the audience of Super Screen movies. Nevertheless the author fails to consider the economical situation of the Super Screen movie. Financial crisis might be leading Super Screen to an difficult situation due to which it might fail up gathering enough budget required for the advertisement.
To conclude with the author makes hasty assumption based upon unstated assumption. Every aspect of such assumption needs to be evaluated before proceeding with author's idea.
- Over the past year, our late-night news program has devoted increasingly more time to covering national news and less time to covering weather and local news. During the same time period, most of the complaints we received from viewers were concerned with 55
- A nation should require all of its students to study the same national curriculum until they enter college 58
- Test 11
- Test 16
- As people rely more and more on technology to solve problems, the ability of humans to think for themselves will surely deteriorate. 50
Comments
Essay evaluation report
Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 25 15
No. of Words: 471 350
No. of Characters: 2397 1500
No. of Different Words: 190 200
Fourth Root of Number of Words: 4.659 4.7
Average Word Length: 5.089 4.6
Word Length SD: 2.625 2.4
No. of Words greater than 5 chars: 188 100
No. of Words greater than 6 chars: 123 80
No. of Words greater than 7 chars: 82 40
No. of Words greater than 8 chars: 55 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 18.84 21.0
Sentence Length SD: 7.165 7.5
Use of Discourse Markers (%): 0.64 0.12
Sentence-Text Coherence: 0.351 0.35
Sentence-Para Coherence: 0.566 0.50
Sentence-Sentence Coherence: 0.157 0.07
Number of Paragraphs: 6 5
Grammar and spelling errors:
Line 1, column 36, Rule ID: ADMIT_ENJOY_VB[1]
Message: This verb is used with the gerund form: 'suggest allocating'.
Suggestion: suggest allocating
In the given memorandum the author suggest to allocate a greater share of its companys budget ...
^^^^^^^^^^^^^^^^^^^
Line 1, column 297, Rule ID: EN_A_VS_AN
Message: Use 'a' instead of 'an' if the following word doesn't start with a vowel sound, e.g. 'a sentence', 'a university'
Suggestion: a
...e evaluated before reaching out to such an conclusion. Firstly the author states...
^^
Line 3, column 126, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...in past year based upon some report. We dont have any valid information regarding th...
^^^^
Line 3, column 232, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Nevertheless,
...ucted it neither we know how old it is. Nevertheless we dont know the number of people invol...
^^^^^^^^^^^^
Line 3, column 248, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
... we know how old it is. Nevertheless we dont know the number of people involved in S...
^^^^
Line 3, column 330, Rule ID: NEITHER_NOR[1]
Message: Use 'nor' with neither.
Suggestion: nor
... Super Screen movies neither in current or in past years. Furthermore the author b...
^^
Line 3, column 348, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Furthermore,
...es neither in current or in past years. Furthermore the author based upon faulty reasoning ...
^^^^^^^^^^^
Line 3, column 589, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Moreover,
...view regarding how they have increased. Moreover we dont know who has evaluated those re...
^^^^^^^^
Line 3, column 601, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...ng how they have increased. Moreover we dont know who has evaluated those reviews ar...
^^^^
Line 3, column 706, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...oung children in the society the author doesnt provide any idea. Moreover the author...
^^^^^^
Line 5, column 1, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Two successive sentences begin with the same adverb. Reword the sentence or use a thesaurus to find a synonym.
...y the author doesnt provide any idea. Moreover the author further claims that the cont...
^^^^^^^^
Line 5, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Moreover,
...y the author doesnt provide any idea. Moreover the author further claims that the cont...
^^^^^^^^
Line 5, column 132, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
... to its prospective viewers. Firstly we dont know who the prospective viewers are? N...
^^^^
Line 5, column 175, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Nevertheless,
...t know who the prospective viewers are? Nevertheless the author claims are completely basele...
^^^^^^^^^^^^
Line 5, column 329, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: However,
...on the positive reviews of the viewers. However chances are that conents has been clear...
^^^^^^^
Line 5, column 397, Rule ID: THE_SOME_DAY[1]
Message: Did you mean 'same'?
Suggestion: same
...ents has been clearly understood by the some viewers. The author completely rejects ...
^^^^
Line 7, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Furthermore,
...or completely rejects any such cases. Furthermore the author concludes the problem lies w...
^^^^^^^^^^^
Line 7, column 168, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: However,
...and not with the quality of the movies. However there is an posssiblility that the qual...
^^^^^^^
Line 7, column 185, Rule ID: EN_A_VS_AN
Message: Use 'a' instead of 'an' if the following word doesn't start with a vowel sound, e.g. 'a sentence', 'a university'
Suggestion: a
...quality of the movies. However there is an posssiblility that the quality of Super...
^^
Line 7, column 390, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Nevertheless,
... author ignores any such consideration. Nevertheless he further blames public for their lack...
^^^^^^^^^^^^
Line 7, column 456, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Moreover,
...ames public for their lack of awarness. Moreover there might be also chances that the co...
^^^^^^^^
Line 9, column 357, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Nevertheless,
...ng the audience of Super Screen movies. Nevertheless the author fails to consider the econom...
^^^^^^^^^^^^
Line 9, column 403, Rule ID: ECONOMICAL_ECONOMIC[1]
Message: Did you mean 'economic' (=connected with economy)?
Suggestion: economic
...heless the author fails to consider the economical situation of the Super Screen movie. Fi...
^^^^^^^^^^
Line 9, column 501, Rule ID: EN_A_VS_AN
Message: Use 'a' instead of 'an' if the following word doesn't start with a vowel sound, e.g. 'a sentence', 'a university'
Suggestion: a
...crisis might be leading Super Screen to an difficult situation due to which it mig...
^^
Transition Words or Phrases used:
also, finally, first, firstly, furthermore, however, if, moreover, nevertheless, regarding, so, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 6.0 12.9520958084 46% => OK
Conjunction : 3.0 11.1786427146 27% => More conjunction wanted.
Relative clauses : 16.0 13.6137724551 118% => OK
Pronoun: 27.0 28.8173652695 94% => OK
Preposition: 66.0 55.5748502994 119% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 2436.0 2260.96107784 108% => OK
No of words: 466.0 441.139720559 106% => OK
Chars per words: 5.22746781116 5.12650576532 102% => OK
Fourth root words length: 4.64618479453 4.56307096286 102% => OK
Word Length SD: 2.6405673136 2.78398813304 95% => OK
Unique words: 198.0 204.123752495 97% => OK
Unique words percentage: 0.424892703863 0.468620217663 91% => More unique words wanted or less content wanted.
syllable_count: 756.0 705.55239521 107% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 25.0 19.7664670659 126% => OK
Sentence length: 18.0 22.8473053892 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 42.2914837763 57.8364921388 73% => OK
Chars per sentence: 97.44 119.503703932 82% => OK
Words per sentence: 18.64 23.324526521 80% => OK
Discourse Markers: 4.12 5.70786347227 72% => OK
Paragraphs: 6.0 5.15768463074 116% => OK
Language errors: 24.0 5.25449101796 457% => Less language errors wanted.
Sentences with positive sentiment : 13.0 8.20758483034 158% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.192130948551 0.218282227539 88% => OK
Sentence topic coherence: 0.0653802944116 0.0743258471296 88% => OK
Sentence topic coherence SD: 0.0862480503759 0.0701772020484 123% => OK
Paragraph topic coherence: 0.0952996123391 0.128457276422 74% => OK
Paragraph topic coherence SD: 0.0846932069999 0.0628817314937 135% => OK
Essay readability:
automated_readability_index: 12.5 14.3799401198 87% => Automated_readability_index is low.
flesch_reading_ease: 53.21 48.3550499002 110% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 10.3 12.197005988 84% => OK
coleman_liau_index: 13.05 12.5979740519 104% => OK
dale_chall_readability_score: 8.05 8.32208582834 97% => OK
difficult_words: 104.0 98.500998004 106% => OK
linsear_write_formula: 8.5 12.3882235529 69% => OK
gunning_fog: 9.2 11.1389221557 83% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.