"The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies

In order to answer the question that Super screen should allocate a greater share of its budget next year to reaching the public through advertising, the following questions should be answered:

Even though the Super screen-produced movies received increasing positive reviews during the past, the audience need not necessarily like the content of the movies produced by the production firm, in the past year. If this is the case, then the problem actually lies with the audience unable to reconcile with the content of the movies produced by the firm.

A general economic recession in that particular city during the past year or a hike in the prices of the movie tickets might also be a reason for the dropping attendance. If people are not able to afford the tickets for watching the movies, in spite of the good quality of the films produced, then they definitely would not be able to go and watch the movies and might likely prefer a different activity instead of movies.

Another reason for the low attendance could be, not the quality or the content of the movies, but the cinema halls where the movies are being screened. Bad maintenance and decreasing quality of the screens, and bad hospitality during the past year might have also been the reason for the falling attendance.

An increase in piracy during the past year can also be the reason for the observed trend. It is much easier for people to be easily able to watch the movies taking advantage of piracy, as it costs only a little if at all any.

Also, what if there is another production firm which is able to make better quality movies compared to the firm in question.

Above are some of the most important questions which I feel should be addressed and answered before proceeding with the proposal of allocating greater share of its budget to advertising. Otherwise, it would be tantamount to squandering its valuable money for a wrong cause.

Votes
Average: 4.5 (3 votes)
Essay Categories
Essays by the user:

Transition Words or Phrases used:
actually, also, but, if, so, then, i feel, in spite of

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 11.0 12.9520958084 85% => OK
Conjunction : 8.0 11.1786427146 72% => OK
Relative clauses : 5.0 13.6137724551 37% => More relative clauses wanted.
Pronoun: 11.0 28.8173652695 38% => OK
Preposition: 49.0 55.5748502994 88% => OK
Nominalization: 10.0 16.3942115768 61% => OK

Performance on vocabulary words:
No of characters: 1602.0 2260.96107784 71% => OK
No of words: 330.0 441.139720559 75% => More content wanted.
Chars per words: 4.85454545455 5.12650576532 95% => OK
Fourth root words length: 4.26214759535 4.56307096286 93% => OK
Word Length SD: 2.56567724481 2.78398813304 92% => OK
Unique words: 168.0 204.123752495 82% => More unique words wanted.
Unique words percentage: 0.509090909091 0.468620217663 109% => OK
syllable_count: 497.7 705.55239521 71% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 4.0 8.76447105788 46% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 4.0 4.22255489022 95% => OK

Performance on sentences:
How many sentences: 11.0 19.7664670659 56% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 30.0 22.8473053892 131% => The Avg. Sentence Length is relatively long.
Sentence length SD: 86.9399907032 57.8364921388 150% => OK
Chars per sentence: 145.636363636 119.503703932 122% => OK
Words per sentence: 30.0 23.324526521 129% => OK
Discourse Markers: 4.90909090909 5.70786347227 86% => OK
Paragraphs: 7.0 5.15768463074 136% => Less paragraphs wanted.
Language errors: 0.0 5.25449101796 0% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.173188701819 0.218282227539 79% => OK
Sentence topic coherence: 0.0668529441201 0.0743258471296 90% => OK
Sentence topic coherence SD: 0.0643413158611 0.0701772020484 92% => OK
Paragraph topic coherence: 0.0871024019543 0.128457276422 68% => OK
Paragraph topic coherence SD: 0.0606161444581 0.0628817314937 96% => OK

Essay readability:
automated_readability_index: 16.4 14.3799401198 114% => OK
flesch_reading_ease: 49.49 48.3550499002 102% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.8 12.197005988 113% => OK
coleman_liau_index: 11.44 12.5979740519 91% => OK
dale_chall_readability_score: 8.38 8.32208582834 101% => OK
difficult_words: 68.0 98.500998004 69% => More difficult words wanted.
linsear_write_formula: 19.0 12.3882235529 153% => OK
gunning_fog: 14.0 11.1389221557 126% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?

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Maximum six paragraphs wanted.

Rates: 54.17 out of 100
Scores by essay e-grader: 3.25 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 2.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 12 15
No. of Words: 330 350
No. of Characters: 1554 1500
No. of Different Words: 161 200
Fourth Root of Number of Words: 4.262 4.7
Average Word Length: 4.709 4.6
Word Length SD: 2.505 2.4
No. of Words greater than 5 chars: 116 100
No. of Words greater than 6 chars: 73 80
No. of Words greater than 7 chars: 53 40
No. of Words greater than 8 chars: 29 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 27.5 21.0
Sentence Length SD: 7.826 7.5
Use of Discourse Markers (%): 0.75 0.12
Sentence-Text Coherence: 0.402 0.35
Sentence-Para Coherence: 0.786 0.50
Sentence-Sentence Coherence: 0.136 0.07
Number of Paragraphs: 7 5