Consumers are faced with increasing numbers of advertisements from competing companies To what extent do you think are consumers influenced by advertisements What measures can be taken to protect them

Essay topics:

Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think are consumers influenced by advertisements? What measures can be taken to protect them?

Advertisement is a powerful and persuasive medium that influences consumers in both positive and negative ways. In order to survive in the competitive marketing world, every company believes in advertising its product. Thus, it is undeniably true that advertisements have significant impacts on consumers. In my opinion, I believe that the excessive popularity of advertisements has adverse effects, but some measures should be taken to curb this issue.
There is no doubt that advertisements influence people’s minds. Several corporate organizations and local companies use advertisements as a way to promote and provide essential information about their products to consumers. For instance, there are companies that promote healthy drinks and immune-boosting medicines with the help of top celebrities. These advertisements create an illusion in the consumer’s minds that their healthy drinks and immune-boosting medicines will help them maintain their immune system and acquire a well-balanced body. Thus, people are swayed by these advertisements and instantly purchase such products. Moreover, the most susceptible target for advertisements is children because they lack the information and maturity to make informed judgments. In this way, they pester their parents to purchase those products. Further, stealth advertising and celebrity endorsements sway people into tempting and purchasing goods that they actually don’t use often.
There are some ways to deal with these issues. First, the government should impose strict laws and regulations on advertising companies to not pressurize the public to purchase unnecessary products. Advertising agencies should be aware of launching ethical advertisements. Furthermore, consumers should protect themselves from being persuaded by celebrity endorsements.
To sum up, although advertising is an effective way to increase a company’s sales and brand, they are more often than not a negative influence on people’s lives. I believe that governments should exert more regulations on advertising agencies to mitigate the issues mentioned above, and consumers should use their wisdom to purchase only the necessary products without being influenced by advertisements.

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Average: 8.4 (1 vote)
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Essays by user hoaithuongnguyen :

Comments

Transition Words or Phrases used:
actually, but, first, furthermore, if, moreover, so, thus, well, for instance, no doubt, in my opinion, to sum up

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 15.0 10.4138276553 144% => OK
Relative clauses : 8.0 7.30460921844 110% => OK
Pronoun: 30.0 24.0651302605 125% => Less pronouns wanted
Preposition: 38.0 41.998997996 90% => OK
Nominalization: 7.0 8.3376753507 84% => OK

Performance on vocabulary words:
No of characters: 1910.0 1615.20841683 118% => OK
No of words: 319.0 315.596192385 101% => OK
Chars per words: 5.98746081505 5.12529762239 117% => OK
Fourth root words length: 4.22617688928 4.20363070211 101% => OK
Word Length SD: 3.33861539091 2.80592935109 119% => OK
Unique words: 186.0 176.041082164 106% => OK
Unique words percentage: 0.583072100313 0.561755894193 104% => OK
syllable_count: 594.0 506.74238477 117% => OK
avg_syllables_per_word: 1.9 1.60771543086 118% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 2.0 0.809619238477 247% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.76152304609 84% => OK

Performance on sentences:
How many sentences: 18.0 16.0721442886 112% => OK
Sentence length: 17.0 20.2975951904 84% => The Avg. Sentence Length is relatively short.
Sentence length SD: 49.4764253627 49.4020404114 100% => OK
Chars per sentence: 106.111111111 106.682146367 99% => OK
Words per sentence: 17.7222222222 20.7667163134 85% => OK
Discourse Markers: 6.27777777778 7.06120827912 89% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.273502296187 0.244688304435 112% => OK
Sentence topic coherence: 0.0902080663134 0.084324248473 107% => OK
Sentence topic coherence SD: 0.0446600471945 0.0667982634062 67% => OK
Paragraph topic coherence: 0.182750179199 0.151304729494 121% => OK
Paragraph topic coherence SD: 0.0302332993558 0.056905535591 53% => OK

Essay readability:
automated_readability_index: 15.6 13.0946893788 119% => OK
flesch_reading_ease: 28.84 50.2224549098 57% => Flesch_reading_ease is low.
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.5 11.3001002004 119% => OK
coleman_liau_index: 17.17 12.4159519038 138% => OK
dale_chall_readability_score: 9.23 8.58950901804 107% => OK
difficult_words: 96.0 78.4519038076 122% => OK
linsear_write_formula: 10.5 9.78957915832 107% => OK
gunning_fog: 8.8 10.1190380762 87% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?

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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.