Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?
In this modern world, advertising is becoming one of the most effective means to introduce new products, goods and service to the society. Every organization want to spend more on advertising to get new recognition of their service and goods and want to attract more consumers to get new trade mark for their business. However, some experts claim that, more advertising is becoming the powerful medium to influence the consumers and diverting their needs which may not be real. I partially agree in this statement, this essay will examine the arguments on both favor and against on given topic.
To begin with, not only on some countries but in the whole world, advertising is becoming more influential to sell their product, they are able to read the people’s changing perception and their increasing desire and target the every level of people by their marketing strategy. They are investing huge amount on famous faces and celebrity only to play some minutes role on their advertising. For example, every people want to follow the step of their idle person and look like same, hence, consumers believe more and pay for the same product to be same if it is not even necessary to them. Moreover, especially famous celebrity are used in clothing brand and beauty product to look beautiful , because women give concern more on their beauty. Furthermore, many advertise reflect the positive side of the product and ignore their side effect, which can mislead the consumers to buy the products. However, consumers are also becoming less rational, they make decision on spending luxuries life and to show off to the society, which lead them to buy more unnecessary things without comparing their side effect.
Secondly, people are having more busy life than before, they do not have more time to visit market. Some groups of consumers are fully depend on marketing and advertising of goods and services. So, by the advertisement they know about the new product and services and can compare their features. Another, merit of having more advertisement is, company become more focused on quality and price to compete in the market, which helps to get the quality product in reasonable price, however, it also make the consumers more rational, so they cannot mislead the consumers.
In conclusion, advertising is becoming moiré powerful and necessities to provide information of different product and services. There are both advantage and disadvantage of having more advertisement , but consumers has to become more rational to select their needed items.
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Grammar and spelling errors:
Line 2, column 319, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...They are investing huge amount on famous faces and celebrity only to play some mi...
^^
Line 2, column 359, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'minutes'' or 'minute's'?
Suggestion: minutes'; minute's
... faces and celebrity only to play some minutes role on their advertising. For example,...
^^^^^^^
Line 2, column 613, Rule ID: FAMOUS_CELEBRITY[1]
Message: Use simply 'celebrity'.
Suggestion: celebrity
...necessary to them. Moreover, especially famous celebrity are used in clothing brand and beauty p...
^^^^^^^^^^^^^^^^
Line 2, column 693, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...and and beauty product to look beautiful , because women give concern more on thei...
^^
Line 3, column 135, Rule ID: BEEN_PART_AGREEMENT[2]
Message: Consider using a past participle here: 'depended'.
Suggestion: depended
...ket. Some groups of consumers are fully depend on marketing and advertising of goods a...
^^^^^^
Line 3, column 496, Rule ID: IT_VBZ[1]
Message: Did you mean 'makes'?
Suggestion: makes
...t in reasonable price, however, it also make the consumers more rational, so they ca...
^^^^
Line 4, column 199, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...isadvantage of having more advertisement , but consumers has to become more ration...
^^
Transition Words or Phrases used:
also, but, furthermore, hence, however, if, look, may, moreover, second, secondly, so, as to, for example, in conclusion, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 15.0 13.1623246493 114% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 23.0 10.4138276553 221% => Less conjunction wanted
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 28.0 24.0651302605 116% => OK
Preposition: 61.0 41.998997996 145% => OK
Nominalization: 9.0 8.3376753507 108% => OK
Performance on vocabulary words:
No of characters: 2138.0 1615.20841683 132% => OK
No of words: 416.0 315.596192385 132% => OK
Chars per words: 5.13942307692 5.12529762239 100% => OK
Fourth root words length: 4.51620172871 4.20363070211 107% => OK
Word Length SD: 2.66654456654 2.80592935109 95% => OK
Unique words: 210.0 176.041082164 119% => OK
Unique words percentage: 0.504807692308 0.561755894193 90% => More unique words wanted or less content wanted.
syllable_count: 689.4 506.74238477 136% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 0.0 2.52805611222 0% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 16.0 16.0721442886 100% => OK
Sentence length: 26.0 20.2975951904 128% => The Avg. Sentence Length is relatively long.
Sentence length SD: 55.2072444861 49.4020404114 112% => OK
Chars per sentence: 133.625 106.682146367 125% => OK
Words per sentence: 26.0 20.7667163134 125% => OK
Discourse Markers: 8.4375 7.06120827912 119% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 7.0 5.01903807615 139% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.160912513027 0.244688304435 66% => OK
Sentence topic coherence: 0.0673872114462 0.084324248473 80% => OK
Sentence topic coherence SD: 0.0427739915466 0.0667982634062 64% => OK
Paragraph topic coherence: 0.115526872159 0.151304729494 76% => OK
Paragraph topic coherence SD: 0.0236169055489 0.056905535591 42% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 15.8 13.0946893788 121% => OK
flesch_reading_ease: 36.63 50.2224549098 73% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 14.6 11.3001002004 129% => OK
coleman_liau_index: 12.83 12.4159519038 103% => OK
dale_chall_readability_score: 8.3 8.58950901804 97% => OK
difficult_words: 89.0 78.4519038076 113% => OK
linsear_write_formula: 14.0 9.78957915832 143% => OK
gunning_fog: 12.4 10.1190380762 123% => OK
text_standard: 13.0 10.7795591182 121% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.