People often buy products not because they really need them but because other people have them.
Facing the prosperous market economy and growingly income, everyone has their rights to choose the goods they like. Some of the goods are not consuming and can be used for a very long time due to their high quality and pretty design. However, it is known to all that the selling of a product is not determined by its durability. Why do people keep buying things? According to my perspective, customers are readily influenced by other people.
Under some circumstances, having the same product with what others or friends owing is a social need. The tools people used to communicate and contact with each other are changing as the rapid development of science and technology. If one person insists to use the old generation all the time, he or she will definitely distant with friends because of the lack of advanced and efficient communication tools. My friend Ian is a classic example. He is in his 70s and persisted that he had no need for any high-technological device. Without a smartphone, he and I could only use e-mail to keep in touch, which was really inconvenient to chat. In this way, we just mail the other once a month and our relationship cooled down after he came back Britain. If he is willing to have a smartphone like others, I am sure that we can chat at a higher frequency.
Furthermore, the commercial effects from close friends or people around are extremely powerful. People can actually see, touch, or smell one product if one of the friends has one, which is equal to the most effective advertisement. Costumers are more likely to trust the feelings about a product from their friends far more than the advertisement in TVs or on the Internet. That is to say, they tend to but the extract same things as their friends just because of some complimentary from friends. So in most cases, the practical uses of things may be ignored.
Last but not the least, the urge of showing off and competing with others also plays an imperative role in purchasing things. It is undeniable that everyone has a want to display, whether in financial or physical aspects. Imagine that two people from the same salary level and one of them buy a luxury one day. In this situation, the other people will likely to buy a comparable bag or watch. Also, one girl would buy jeans after her friend buying a nice, beautiful dress. She probably has a lot of jeans at home but is lured by the scene her friend in a new dress. Thus, people’s naturally competing others makes them buy more.
In conclusion, most of the people already have lived in a world of instant gratification without any inadequate but they keep buying things because of the impact of others. It is advisable to think twice if we really need it before we decide to buy anything at any time.
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Grammar and spelling errors:
Line 1, column 117, Rule ID: SOME_OF_THE[1]
Message: Simply use 'some'.
Suggestion: Some
...r rights to choose the goods they like. Some of the goods are not consuming and can be used...
^^^^^^^^^^^
Transition Words or Phrases used:
actually, also, but, furthermore, however, if, may, really, so, thus, in conclusion, in most cases, that is to say
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 19.0 15.1003584229 126% => OK
Auxiliary verbs: 11.0 9.8082437276 112% => OK
Conjunction : 22.0 13.8261648746 159% => OK
Relative clauses : 8.0 11.0286738351 73% => More relative clauses wanted.
Pronoun: 42.0 43.0788530466 97% => OK
Preposition: 70.0 52.1666666667 134% => OK
Nominalization: 8.0 8.0752688172 99% => OK
Performance on vocabulary words:
No of characters: 2286.0 1977.66487455 116% => OK
No of words: 490.0 407.700716846 120% => OK
Chars per words: 4.66530612245 4.8611393121 96% => OK
Fourth root words length: 4.70488508055 4.48103885553 105% => OK
Word Length SD: 2.7159393459 2.67179642975 102% => OK
Unique words: 262.0 212.727598566 123% => OK
Unique words percentage: 0.534693877551 0.524837075471 102% => OK
syllable_count: 719.1 618.680645161 116% => OK
avg_syllables_per_word: 1.5 1.51630824373 99% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 12.0 9.59856630824 125% => OK
Article: 5.0 3.08781362007 162% => OK
Subordination: 2.0 3.51792114695 57% => OK
Conjunction: 1.0 1.86738351254 54% => OK
Preposition: 6.0 4.94265232975 121% => OK
Performance on sentences:
How many sentences: 27.0 20.6003584229 131% => OK
Sentence length: 18.0 20.1344086022 89% => OK
Sentence length SD: 32.9800205553 48.9658058833 67% => OK
Chars per sentence: 84.6666666667 100.406767564 84% => OK
Words per sentence: 18.1481481481 20.6045352989 88% => OK
Discourse Markers: 4.22222222222 5.45110844103 77% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 1.0 5.5376344086 18% => OK
Sentences with positive sentiment : 15.0 11.8709677419 126% => OK
Sentences with negative sentiment : 4.0 3.85842293907 104% => OK
Sentences with neutral sentiment: 8.0 4.88709677419 164% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.31537478306 0.236089414692 134% => OK
Sentence topic coherence: 0.0747283533399 0.076458572812 98% => OK
Sentence topic coherence SD: 0.0724808971897 0.0737576698707 98% => OK
Paragraph topic coherence: 0.164107195 0.150856017488 109% => OK
Paragraph topic coherence SD: 0.0547278878837 0.0645574589148 85% => OK
Essay readability:
automated_readability_index: 9.6 11.7677419355 82% => Automated_readability_index is low.
flesch_reading_ease: 61.67 58.1214874552 106% => OK
smog_index: 3.1 6.10430107527 51% => Smog_index is low.
flesch_kincaid_grade: 9.1 10.1575268817 90% => OK
coleman_liau_index: 9.51 10.9000537634 87% => OK
dale_chall_readability_score: 7.75 8.01818996416 97% => OK
difficult_words: 100.0 86.8835125448 115% => OK
linsear_write_formula: 7.0 10.002688172 70% => OK
gunning_fog: 9.2 10.0537634409 92% => OK
text_standard: 10.0 10.247311828 98% => OK
What are above readability scores?
---------------------
Rates: 70.0 out of 100
Scores by essay e-grader: 21.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.