Marketing strategy for big companies should be placed on offer and discounts, and in what ways this impact on their reputation.
One of the most conspicuous trends of today’s world is the marketing strategy of special discounts and offer. There is a widespread worry that this will lead to a myriad of concerns the big company’s reputation. In my opinion, this apprehension is warranted and merits serious consideration.
There are number of arguments in favour of my stance, but the most preponderant one is rooted in the fact that big discounts and offer leads to poor quality products and services. Not only can discounts create an environment for cheap products but can also damage the trust a company builds in many years. For an illustration, research in this area invariably reveals, eighty percent of Apple products are losing the customers respect and value. It hardly needs to mention that all these demerits prove discounts affect companies’ reputation.
Another pivotal aspect of this argument is companies will lose its loyal customers. Besides, a company needs to invest a big amount of capital to recover the trust of those loyal customers. For an example, according to a new research from Harvard University, eighty-five percent of Samsung customers are moving to Apple because of Samsung's cheap quality mobile phones. Hence, it is apparent why are against discounts and offers.
In view of the arguments outlined above, one can conclude that the drawbacks of discounts and offers on companies’ reputation are indeed too great to ignore.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2018-07-16 | pras701 | 77 | view |
| 2018-01-29 | ispes_555 | 85 | view |
| 2018-01-29 | ispes_555 | 85 | view |
| 2017-12-05 | Amir NIkzad | 80 | view |
| 2017-12-05 | Amir NIkzad | 77 | view |
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Grammar and spelling errors:
Line 5, column 220, Rule ID: A_UNCOUNTABLE[3]
Message: Uncountable nouns are usually not used with an indefinite article. Use simply 'new research'.
Suggestion: new research
...customers. For an example, according to a new research from Harvard University, eighty-five pe...
^^^^^^^^^^^^^^
Transition Words or Phrases used:
also, besides, but, hence, so, in my opinion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 11.0 10.5418719212 104% => OK
Auxiliary verbs: 5.0 6.10837438424 82% => OK
Conjunction : 9.0 8.36945812808 108% => OK
Relative clauses : 4.0 5.94088669951 67% => More relative clauses wanted.
Pronoun: 15.0 20.9802955665 71% => OK
Preposition: 32.0 31.9359605911 100% => OK
Nominalization: 7.0 5.75862068966 122% => OK
Performance on vocabulary words:
No of characters: 1225.0 1207.87684729 101% => OK
No of words: 231.0 242.827586207 95% => OK
Chars per words: 5.30303030303 5.00649968141 106% => OK
Fourth root words length: 3.89854898053 3.92707691288 99% => OK
Word Length SD: 3.0053518226 2.71678728327 111% => OK
Unique words: 134.0 139.433497537 96% => OK
Unique words percentage: 0.580086580087 0.580463131201 100% => OK
syllable_count: 375.3 379.143842365 99% => OK
avg_syllables_per_word: 1.6 1.57093596059 102% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.6157635468 65% => OK
Article: 1.0 1.56157635468 64% => OK
Subordination: 0.0 1.71428571429 0% => More adverbial clause wanted.
Conjunction: 1.0 0.931034482759 107% => OK
Preposition: 3.0 3.65517241379 82% => OK
Performance on sentences:
How many sentences: 12.0 12.6551724138 95% => OK
Sentence length: 19.0 20.5024630542 93% => OK
Sentence length SD: 37.165919275 50.4703680194 74% => OK
Chars per sentence: 102.083333333 104.977214359 97% => OK
Words per sentence: 19.25 20.9669160288 92% => OK
Discourse Markers: 3.66666666667 7.25397266985 51% => More transition words/phrases wanted.
Paragraphs: 4.0 4.12807881773 97% => OK
Language errors: 1.0 5.33497536946 19% => OK
Sentences with positive sentiment : 4.0 6.9802955665 57% => More positive sentences wanted.
Sentences with negative sentiment : 5.0 2.75862068966 181% => OK
Sentences with neutral sentiment: 3.0 2.91625615764 103% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.19764035578 0.242375264174 82% => OK
Sentence topic coherence: 0.0728391035958 0.0925447433944 79% => OK
Sentence topic coherence SD: 0.0433754407432 0.071462118173 61% => OK
Paragraph topic coherence: 0.123077774552 0.151781067708 81% => OK
Paragraph topic coherence SD: 0.0541190247251 0.0609392437508 89% => OK
Essay readability:
automated_readability_index: 13.2 12.6369458128 104% => OK
flesch_reading_ease: 52.19 53.1260098522 98% => OK
smog_index: 8.8 6.54236453202 135% => OK
flesch_kincaid_grade: 10.7 10.9458128079 98% => OK
coleman_liau_index: 13.46 11.5310837438 117% => OK
dale_chall_readability_score: 9.16 8.32886699507 110% => OK
difficult_words: 67.0 55.0591133005 122% => OK
linsear_write_formula: 11.0 9.94827586207 111% => OK
gunning_fog: 9.6 10.3980295567 92% => OK
text_standard: 11.0 10.5123152709 105% => OK
What are above readability scores?
---------------------
Rates: 77.7777777778 out of 100
Scores by essay e-grader: 70.0 Out of 90
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.