Marketing strategy for some companies offers and discounts, for some it is reputation. Should consumer goods companies concentrate special discounts and offers to promote their products or they should focus on reputation? What do you think is more importa

Essay topics:

Marketing strategy for some companies offers and discounts, for some it is reputation. Should consumer goods companies concentrate special discounts and offers to promote their products or they should focus on reputation? What do you think is more important? (here they are asking our Opinion)

Startup companies offer discounts to promote its products, and its corresponding impacts have sparked a heated debate. While some people think that offering discount is not a traditional way to increase consumers, others maintain that offers and discounts are prominent method to gain prosperity in the field of marketing, and to attract customers. I am inclined to believe that promotion can be a plus point for new companies, and I will discuss the controversial aspects of that throughout this essay.
To begin with, modern companies always struggle with its upcoming products, because people do not prefer to buy something that is new in market. These consumers require a level of indulgence about the product they are going to buy, which can gain by giving free sample or show demonstration. Companies have to promote its products in an innovative way that people will feel interesting and confident to buy. These companies do not need to care about reputation a lot, because they are new in the field of competing against other companies.
From a social standpoint, promoting a product depends on the current reputation of the company, because popular companies have to do less struggle to attract consumers than their counterparts. As a tangible example, a scientific research conducted by a prestigious university has asserted that a company who offers discounts and promotion has higher level of productivity than a company who cares about its reputation. Therefore, it can be seen clearly that implementation of an innovative methods including marketing is a key factor for many companies to success.
In a nutshell, while there are several compelling arguments on both sides, I profoundly believe that companies have to pay attention to the quality of the products.

Votes
Average: 8 (1 vote)
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Comments

Grammar and spelling errors:
Line 2, column 331, Rule ID: IN_A_X_MANNER[1]
Message: Consider replacing "in an innovative way" with adverb for "innovative"; eg, "in a hasty manner" with "hastily".
... Companies have to promote its products in an innovative way that people will feel interesting and c...
^^^^^^^^^^^^^^^^^^^^
Line 3, column 490, Rule ID: A_PLURAL[2]
Message: Don't use indefinite articles with plural words. Did you mean 'method'?
Suggestion: method
...ly that implementation of an innovative methods including marketing is a key factor for...
^^^^^^^

Transition Words or Phrases used:
if, so, therefore, while, to begin with

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 9.0 10.5418719212 85% => OK
Auxiliary verbs: 6.0 6.10837438424 98% => OK
Conjunction : 7.0 8.36945812808 84% => OK
Relative clauses : 12.0 5.94088669951 202% => Less relative clauses wanted (maybe 'which' is over used).
Pronoun: 24.0 20.9802955665 114% => OK
Preposition: 41.0 31.9359605911 128% => OK
Nominalization: 9.0 5.75862068966 156% => OK

Performance on vocabulary words:
No of characters: 1497.0 1207.87684729 124% => OK
No of words: 285.0 242.827586207 117% => OK
Chars per words: 5.25263157895 5.00649968141 105% => OK
Fourth root words length: 4.10876417139 3.92707691288 105% => OK
Word Length SD: 3.02946238655 2.71678728327 112% => OK
Unique words: 162.0 139.433497537 116% => OK
Unique words percentage: 0.568421052632 0.580463131201 98% => OK
syllable_count: 466.2 379.143842365 123% => OK
avg_syllables_per_word: 1.6 1.57093596059 102% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.6157635468 108% => OK
Article: 1.0 1.56157635468 64% => OK
Subordination: 6.0 1.71428571429 350% => Less adverbial clause wanted.
Conjunction: 3.0 0.931034482759 322% => Less conjunction wanted as sentence beginning.
Preposition: 3.0 3.65517241379 82% => OK

Performance on sentences:
How many sentences: 11.0 12.6551724138 87% => OK
Sentence length: 25.0 20.5024630542 122% => The Avg. Sentence Length is relatively long.
Sentence length SD: 37.377900396 50.4703680194 74% => OK
Chars per sentence: 136.090909091 104.977214359 130% => OK
Words per sentence: 25.9090909091 20.9669160288 124% => OK
Discourse Markers: 3.54545454545 7.25397266985 49% => More transition words/phrases wanted.
Paragraphs: 4.0 4.12807881773 97% => OK
Language errors: 2.0 5.33497536946 37% => OK
Sentences with positive sentiment : 7.0 6.9802955665 100% => OK
Sentences with negative sentiment : 4.0 2.75862068966 145% => OK
Sentences with neutral sentiment: 0.0 2.91625615764 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.298581961994 0.242375264174 123% => OK
Sentence topic coherence: 0.108033170939 0.0925447433944 117% => OK
Sentence topic coherence SD: 0.0449898477913 0.071462118173 63% => OK
Paragraph topic coherence: 0.16629472603 0.151781067708 110% => OK
Paragraph topic coherence SD: 0.0822701838722 0.0609392437508 135% => OK

Essay readability:
automated_readability_index: 16.3 12.6369458128 129% => OK
flesch_reading_ease: 46.1 53.1260098522 87% => OK
smog_index: 8.8 6.54236453202 135% => OK
flesch_kincaid_grade: 13.0 10.9458128079 119% => OK
coleman_liau_index: 13.47 11.5310837438 117% => OK
dale_chall_readability_score: 9.64 8.32886699507 116% => OK
difficult_words: 86.0 55.0591133005 156% => OK
linsear_write_formula: 13.5 9.94827586207 136% => OK
gunning_fog: 12.0 10.3980295567 115% => OK
text_standard: 14.0 10.5123152709 133% => OK
What are above readability scores?

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Rates: 80.0 out of 100
Scores by essay e-grader: 72.0 Out of 90
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.