Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?
It is true that we are increasingly surrounded by all kinds of advertisements that want to sell us target products. To some extent, I agree that advertising can manipulate consumers into purchasing the advertised merchandise, but I would also argue that we do need most of the goods that we buy.
Advertisements can certainly tempt people to buy products that they might not otherwise want. A good example could be the mobile phone, iPhone, whose successful advertisements or popular catchy slogans can be seen in the mass media or the streets frequently. Every year a multitude of people can be seen queuing to buy the latest models, even when they already have a phone that does not need replacing. Perhaps it is the influence of marketing that leads us to make these kinds of decisions; people want to stay up with the latest fashion or to own the newest high-status device. The startlingly high sales of the iPhone seem to support this idea.
On the other hand, I believe that most people do not buy products because of the advertising alone. There are other reasonable reasons why they make these choices, and there must be some kind of need before a person makes a purchase. New versions of products almost always have improved features that buyers may want. A new car, for example, may have greatly improved safety features, or it may be more economical to run, or it may pollute less. A new phone may allow the user to communicate more quickly or effectively, thus enhancing their quality of life.
In conclusion, while advertising obviously influences our buying behaviour, I do not agree that people make decisions that go against their real needs.
Post date | Users | Rates | Link to Content |
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2020-01-04 | gulbakhyt_90 | 61 | view |
2019-12-04 | trucn | 67 | view |
2019-12-01 | Aydin03 | 11 | view |
2019-12-01 | Aydin03 | 11 | view |
2019-11-21 | khanhptk162 | 73 | view |
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Transition Words or Phrases used:
also, but, if, may, so, thus, while, for example, in conclusion, kind of, it is true, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 13.1623246493 68% => OK
Auxiliary verbs: 16.0 7.85571142285 204% => Less auxiliary verb wanted.
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 14.0 7.30460921844 192% => OK
Pronoun: 34.0 24.0651302605 141% => Less pronouns wanted
Preposition: 29.0 41.998997996 69% => OK
Nominalization: 1.0 8.3376753507 12% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1378.0 1615.20841683 85% => OK
No of words: 284.0 315.596192385 90% => More content wanted.
Chars per words: 4.85211267606 5.12529762239 95% => OK
Fourth root words length: 4.10515524023 4.20363070211 98% => OK
Word Length SD: 2.77303878415 2.80592935109 99% => OK
Unique words: 166.0 176.041082164 94% => More unique words wanted.
Unique words percentage: 0.584507042254 0.561755894193 104% => OK
syllable_count: 433.8 506.74238477 86% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 4.0 0.809619238477 494% => Less conjunction wanted as sentence beginning.
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 34.2109709383 49.4020404114 69% => OK
Chars per sentence: 106.0 106.682146367 99% => OK
Words per sentence: 21.8461538462 20.7667163134 105% => OK
Discourse Markers: 7.92307692308 7.06120827912 112% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.176445446096 0.244688304435 72% => OK
Sentence topic coherence: 0.0612615568222 0.084324248473 73% => OK
Sentence topic coherence SD: 0.0565057531507 0.0667982634062 85% => OK
Paragraph topic coherence: 0.113696316718 0.151304729494 75% => OK
Paragraph topic coherence SD: 0.0472424305254 0.056905535591 83% => OK
Essay readability:
automated_readability_index: 12.3 13.0946893788 94% => Automated_readability_index is low.
flesch_reading_ease: 58.62 50.2224549098 117% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 10.3 11.3001002004 91% => OK
coleman_liau_index: 10.85 12.4159519038 87% => OK
dale_chall_readability_score: 8.24 8.58950901804 96% => OK
difficult_words: 64.0 78.4519038076 82% => More difficult words wanted.
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.