Large businesses have big budgets for marketing and promotion and as a result, people gravitate towards buying their products.
What problems does this cause?
What could be done to encourage people to buy local products?
In today’s highly competitive market, businesses and entrepreneurs have been racing against each other, mostly in the marketing field. People have a notion that big companies are allocating their budget in promoting and advertising their products and that resulted in a substantial increase in profit. While this maybe valid to a certain, there are heavy consequences that we might have to deal with in the near future.
Firstly, as large businesses or enterprises pour massive amount of money into marketing campaigns such as hiring influencers, celebrities to promote, the quality of those products are gradually being neglected. In order to raise the budget for marketing, the cost for producing may be reduce hence the reduce in quality and the rise in the price. Therefore, widely promoted products usually can not live up to consumers expectation. Additionally, this can also cause negative impacts on local products considering that they are not as mainstream, albeit their quality is far more superior. Generally speaking, local brands are slowly declaring bankruptcy due to no profit hence unable to cover the running costs.
However local brands can maximize their profit and boost sales by several solutions. Due to the lack of marketing and advertisements, local brands do not stand out and create as good an impression to consumers as capital corporations. For that reason, local entrepreneurs should take the risk and call out for investment to raise their marketing fund. Furthermore, the government can assist local brands through political movements for instance exporting local products to other countries or urge citizens to use domestic goods. On top of that, raising awareness among consumers is vital, since many of them were fooled by wrong advertisements from large enterprises.
In conclusion, consumers have to be cautious of their purchase and be aware of falsely promoted products by large businesses. Additionally, local brands should be encouraged to become more mainstream in order to attract customers.
- Some people believe that children s leisure activities must be educational otherwise they are a complete waste of time Do you agree or disagree Give reasons for your answer and include any relevant examples from your experience 81
- Some people believe that studying at university or college is the best route to a successful career while others believe that it is better to get a job straight after school Discuss both views and give your opinion 84
- Some people believe that children s leisure activities must be educational otherwise they are a complete waste of time Do you agree or disagree Give reasons for your answer and include any relevant examples from your experience 82
- Nowadays the way many people interact with each other has changed because of technology In what ways has technology affected the types of relationships that people make Has this been a positive or negative development 78
- It is neither possible nor useful to provide university places for a high proportion of young people To what extent do you agree or disagree 56
Grammar and spelling errors:
Line 2, column 299, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
... cost for producing may be reduce hence the reduce in quality and the rise in the price. T...
^^^^^^^^^^
Transition Words or Phrases used:
also, first, firstly, furthermore, hence, however, may, so, therefore, while, for instance, in conclusion, such as, on top of that
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 11.0 10.4138276553 106% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 18.0 24.0651302605 75% => OK
Preposition: 49.0 41.998997996 117% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1725.0 1615.20841683 107% => OK
No of words: 317.0 315.596192385 100% => OK
Chars per words: 5.44164037855 5.12529762239 106% => OK
Fourth root words length: 4.21953715646 4.20363070211 100% => OK
Word Length SD: 2.97149162233 2.80592935109 106% => OK
Unique words: 188.0 176.041082164 107% => OK
Unique words percentage: 0.593059936909 0.561755894193 106% => OK
syllable_count: 539.1 506.74238477 106% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 5.43587174349 18% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 32.5858865155 49.4020404114 66% => OK
Chars per sentence: 115.0 106.682146367 108% => OK
Words per sentence: 21.1333333333 20.7667163134 102% => OK
Discourse Markers: 8.66666666667 7.06120827912 123% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 10.0 8.67935871743 115% => OK
Sentences with negative sentiment : 3.0 3.9879759519 75% => OK
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.316238541885 0.244688304435 129% => OK
Sentence topic coherence: 0.0990564473163 0.084324248473 117% => OK
Sentence topic coherence SD: 0.0683159703744 0.0667982634062 102% => OK
Paragraph topic coherence: 0.193826986061 0.151304729494 128% => OK
Paragraph topic coherence SD: 0.0409294546662 0.056905535591 72% => OK
Essay readability:
automated_readability_index: 14.8 13.0946893788 113% => OK
flesch_reading_ease: 41.7 50.2224549098 83% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.7 11.3001002004 112% => OK
coleman_liau_index: 14.27 12.4159519038 115% => OK
dale_chall_readability_score: 9.36 8.58950901804 109% => OK
difficult_words: 94.0 78.4519038076 120% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 15.0 10.7795591182 139% => OK
What are above readability scores?
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Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.