According to a recent report by our marketing department, during the past year, fewer people attended Super Screen produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the last year. Clearly, the content of these reviews is not reaching enough of our prospective viewers. Thus, the problem lies not in the quality of our movies but with public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater quantity of its budget next year to reaching the public through advertising.
The Report mentions that the in the past year fewer people attended screening but received more positive reviews than ever before. So the issue belies in awareness among public rather than the content of movie and the budget should be increased. This however may sound very obvious perhaps may not be the most appropriate decision without looking into other factors
The number of people who attended were very less comparitively may indirectly hint that only those few percentage of audience who love the genre of the film attended it. Moreover, regarding the positive reviews, there is a huge scope of consideration that the movie kept upto the expectation of audience. Alloting a higher budget since, this one film worked may sound absurd and not well researched. A better option would be to know the sentiment of the audience. What do they expect in a movie? What the areas where they are falling back? These are some important questions that need to be looked after than hastily allocate the budget.
The argument also mentions about movies specifically produced under 'Super Screen'. A wise thing would be to go through the movies they produced in the past year, read their reviews, look at the criticism, take it up positively and work on towards it. Analysis can be made based on several factors like most genre produced previously, most loved or viewed genre, their reviews, expectations, etc. If all the reviews for other films are negative that means that may be movie has failed to keep up their expectation or the recent released was unique and different and brought few but interested audience. Whereas if the previous movies reviews are also positive and this movie's audience is positive , it means it majorly got to do with the genre.
In order to conclude, I believe that all the praises and critics, positive and negative reviews, audience sentiment, all such factors should be reviewed once then a conclusion to this decision of alloting greater share should arrive to which kind of movies.
Comments
e-rater score report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 6 2
No. of Spelling Errors: 6 2
No. of Sentences: 15 15
No. of Words: 337 350
No. of Characters: 1639 1500
No. of Different Words: 189 200
Fourth Root of Number of Words: 4.285 4.7
Average Word Length: 4.864 4.6
Word Length SD: 2.424 2.4
No. of Words greater than 5 chars: 118 100
No. of Words greater than 6 chars: 87 80
No. of Words greater than 7 chars: 58 40
No. of Words greater than 8 chars: 24 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 22.467 21.0
Sentence Length SD: 13.114 7.5
Use of Discourse Markers (%): 0.733 0.12
Sentence-Text Coherence: 0.308 0.35
Sentence-Para Coherence: 0.507 0.50
Sentence-Sentence Coherence: 0.054 0.07
Number of Paragraphs: 4 5
Grammar and spelling errors:
Line 1, column 4, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
The Report mentions that the in the past yea...
^^
Line 1, column 47, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...eport mentions that the in the past year fewer people attended screening but rece...
^^
Line 1, column 172, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
.... So the issue belies in awareness among public rather than the content of movie ...
^^
Line 3, column 100, Rule ID: MANY_NN[1]
Message: Possible agreement error. The noun percentage seems to be countable; consider using: 'few percentages'.
Suggestion: few percentages
...ely may indirectly hint that only those few percentage of audience who love the genre of the f...
^^^^^^^^^^^^^^
Line 5, column 454, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... for other films are negative that means that may be movie has failed to keep up ...
^^
Line 5, column 516, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s failed to keep up their expectation or the recent released was unique and diffe...
^^
Line 5, column 670, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'movies'' or 'movie's'?
Suggestion: movies'; movie's
...vies reviews are also positive and this movies audience is positive , it means it majo...
^^^^^^
Line 5, column 697, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ive and this movies audience is positive , it means it majorly got to do with the ...
^^
Transition Words or Phrases used:
also, but, however, if, look, may, moreover, regarding, so, then, well, whereas, kind of
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 19.6327345309 81% => OK
Auxiliary verbs: 12.0 12.9520958084 93% => OK
Conjunction : 12.0 11.1786427146 107% => OK
Relative clauses : 11.0 13.6137724551 81% => OK
Pronoun: 25.0 28.8173652695 87% => OK
Preposition: 41.0 55.5748502994 74% => OK
Nominalization: 12.0 16.3942115768 73% => OK
Performance on vocabulary words:
No of characters: 1681.0 2260.96107784 74% => OK
No of words: 337.0 441.139720559 76% => More content wanted.
Chars per words: 4.9881305638 5.12650576532 97% => OK
Fourth root words length: 4.28457229495 4.56307096286 94% => OK
Word Length SD: 2.50764211326 2.78398813304 90% => OK
Unique words: 193.0 204.123752495 95% => More unique words wanted.
Unique words percentage: 0.572700296736 0.468620217663 122% => OK
syllable_count: 528.3 705.55239521 75% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 4.96107784431 121% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 15.0 19.7664670659 76% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 22.0 22.8473053892 96% => OK
Sentence length SD: 71.5189485381 57.8364921388 124% => OK
Chars per sentence: 112.066666667 119.503703932 94% => OK
Words per sentence: 22.4666666667 23.324526521 96% => OK
Discourse Markers: 5.86666666667 5.70786347227 103% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 8.0 5.25449101796 152% => OK
Sentences with positive sentiment : 12.0 8.20758483034 146% => OK
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.299306025848 0.218282227539 137% => OK
Sentence topic coherence: 0.103967214613 0.0743258471296 140% => OK
Sentence topic coherence SD: 0.106013093806 0.0701772020484 151% => OK
Paragraph topic coherence: 0.170305279213 0.128457276422 133% => OK
Paragraph topic coherence SD: 0.104061901509 0.0628817314937 165% => OK
Essay readability:
automated_readability_index: 13.3 14.3799401198 92% => Automated_readability_index is low.
flesch_reading_ease: 49.15 48.3550499002 102% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.9 12.197005988 98% => OK
coleman_liau_index: 11.96 12.5979740519 95% => OK
dale_chall_readability_score: 8.15 8.32208582834 98% => OK
difficult_words: 73.0 98.500998004 74% => More difficult words wanted.
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 10.8 11.1389221557 97% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.