The city of Winston has two large department stores: Namen and Roscoe. Namen is known for its high-end designer fashions, while Roscoe is known for more affordable fashion options. Both Namen and Roscoe are each considering opening another store in the growing suburb of Salem, where the population has grown over 50% in the last three years and where the median income is $75,000. Namen’s executives argue that as population and median income increase, people are willing to spend more money on clothing. However, Roscoe’s executives believe that the suburbs are more family oriented, and therefore their store will be more profitable than their competitor Namen.
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation is likely to have the predicted result. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
The author of the passage has made some good points as to why Namen and Roscoe may record increase in sales if they move to a new suburb. However, the conclusions drawn has given room for some unfounded assumptions. The author may have arrived at a more logical conclusion if certain salient points were considered.
Firstly, the author stated that there had been a fifty-percent increase in population in the growing suburb of Salem in the last three years, and that due to this increase, there will be increase in the sales of designer fashions in Namen's stores. However, there seems to be lack of convincing evidence that this population growth reflects a portion of the society that may have the capacity to afford the high-end designers sold by Namen stores. If the population growth is reflective of the poor section of the society, then Namen's executives may have made an unsubstantiated claim on an increased sales projection. The fact the population growth is stated to have occurred in the last three years leaves a chance for further assumptions. One would consider that this growth may not be indicative of what may happen to the population growth in the future; that is, an reduction in population may not for Namen and Roscoe businesses as planned.
Also, the author stated that the median income of 75,000 dollars in the suburb of Salem indicates that people will be willing to spend more money on clothings sold in Namen stores. What was not mentioned was that this median income may be a result of statistics carried out with majority of the sample space covering High-Net-Worth Individuals living in Salem. Also, there is no viable proof to show that the fact that the average resident in Salem who has this money would be willing to expend it on expensive clothings sold in Namen and not elsewhere. Another question that may need to be answered before Namen and Roscoe executives invest in setting up their stores in Salem is the fact that there may have been other Boutiques or stores in the city, where people are already used to patronizing, which may not encourage them to purchase the wears sold in Namen and Roscoes stores.
In addition, the author stated emphatically that the residents of the Suburb of Salem are family oriented, and as such they will patronize Roscoe Stores. However, what if the products Roscoe stores have termed cheap and affordable may not be affordable to the common man in Salem? The 75,000 dollars median income may be a small amount of money if, for instance there has been an economic recession, as there is no mention of the economic situation of Salem. One may also consider the fact that Salem, being a family oriented suburb, may be a place where people prefer to make their own clothes or opt for cheaper alternatives.
In conclusion, population growth and median income increase in the suburb of Salem appears vague and cannot be taken at face value. Thus, it is not clear whether or not Roscoe will be more profitable than Namen, as there are a lot of assumptions that need to be adequately analysed before a viable conclusion can be reached.
| Post date | Users | Rates | Link to Content |
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| 2020-01-23 | jason123 | 49 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 4.5 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 18 15
No. of Words: 536 350
No. of Characters: 2526 1500
No. of Different Words: 219 200
Fourth Root of Number of Words: 4.812 4.7
Average Word Length: 4.713 4.6
Word Length SD: 2.519 2.4
No. of Words greater than 5 chars: 184 100
No. of Words greater than 6 chars: 112 80
No. of Words greater than 7 chars: 78 40
No. of Words greater than 8 chars: 50 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 29.778 21.0
Sentence Length SD: 10.196 7.5
Use of Discourse Markers (%): 0.944 0.12
Sentence-Text Coherence: 0.366 0.35
Sentence-Para Coherence: 0.592 0.50
Sentence-Sentence Coherence: 0.102 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 868, Rule ID: EN_A_VS_AN
Message: Use 'a' instead of 'an' if the following word doesn't start with a vowel sound, e.g. 'a sentence', 'a university'
Suggestion: a
...pulation growth in the future; that is, an reduction in population may not for Nam...
^^
Line 17, column 155, Rule ID: WHETHER[7]
Message: Perhaps you can shorten this phrase to just 'whether'. It is correct though if you mean 'regardless of whether'.
Suggestion: whether
...en at face value. Thus, it is not clear whether or not Roscoe will be more profitable than Nam...
^^^^^^^^^^^^^^
Transition Words or Phrases used:
also, first, firstly, however, if, may, so, then, thus, as to, for instance, in addition, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 31.0 19.6327345309 158% => OK
Auxiliary verbs: 25.0 12.9520958084 193% => OK
Conjunction : 13.0 11.1786427146 116% => OK
Relative clauses : 20.0 13.6137724551 147% => OK
Pronoun: 28.0 28.8173652695 97% => OK
Preposition: 68.0 55.5748502994 122% => OK
Nominalization: 17.0 16.3942115768 104% => OK
Performance on vocabulary words:
No of characters: 2588.0 2260.96107784 114% => OK
No of words: 536.0 441.139720559 122% => OK
Chars per words: 4.82835820896 5.12650576532 94% => OK
Fourth root words length: 4.81161862636 4.56307096286 105% => OK
Word Length SD: 2.5890467914 2.78398813304 93% => OK
Unique words: 228.0 204.123752495 112% => OK
Unique words percentage: 0.425373134328 0.468620217663 91% => More unique words wanted or less content wanted.
syllable_count: 818.1 705.55239521 116% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 29.0 22.8473053892 127% => The Avg. Sentence Length is relatively long.
Sentence length SD: 55.5143180285 57.8364921388 96% => OK
Chars per sentence: 143.777777778 119.503703932 120% => OK
Words per sentence: 29.7777777778 23.324526521 128% => OK
Discourse Markers: 5.72222222222 5.70786347227 100% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 9.0 8.20758483034 110% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.188315720355 0.218282227539 86% => OK
Sentence topic coherence: 0.0723328107164 0.0743258471296 97% => OK
Sentence topic coherence SD: 0.045736980794 0.0701772020484 65% => OK
Paragraph topic coherence: 0.114897403725 0.128457276422 89% => OK
Paragraph topic coherence SD: 0.0337873248401 0.0628817314937 54% => OK
Essay readability:
automated_readability_index: 16.2 14.3799401198 113% => OK
flesch_reading_ease: 50.5 48.3550499002 104% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.4 12.197005988 110% => OK
coleman_liau_index: 11.33 12.5979740519 90% => OK
dale_chall_readability_score: 8.37 8.32208582834 101% => OK
difficult_words: 112.0 98.500998004 114% => OK
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 13.6 11.1389221557 122% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.