The bar chart below shows the amount spent on different types of advertising in the USA in 2003 and 2004. The table shows the six sectors which spent the most on advertising in the USA in 2003 and 2004.
The diagrams represent the amount of money consumed for advertising campaign in the USA in 2003 and 2004. The table illustrates six different categories which were mostly needed to advertise in the USA between 2003 and 2004.
In general, it can be seen that the amount of money used to advertise in 2004 is slightly higher than in 2003. Another noticeable is that there is no striking change in the ranking of six different sectors which needed advertising campaign.
It can be seen that local newspapers received the highest billions of dollars for advertising, 22 billion dollars and 24 billion dollars respectively between 2003 and 2004. On the contrary, Network radio spent the least budget for promoting, only 1 billion annually between 2003 and 2004. While magazines and Network TV spent almost the same amount of money, national newspapers and local radio spent less than 10 billion dollars.
There was no change in top4 ranking sectors between 2003 and 2004 when the Automotive remained top 1, followed by retail. Financial Services changes its position from top 6 to top 5, taking place of food and beverages which drop to 6th place.
Transition Words or Phrases used:
if, while, in general, on the contrary
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 7.0 7.48453608247 94% => OK
Auxiliary verbs: 2.0 4.92783505155 41% => OK
Conjunction : 9.0 5.05154639175 178% => OK
Relative clauses : 7.0 3.03092783505 231% => Less relative clauses wanted (maybe 'which' is over used).
Pronoun: 6.0 32.9175257732 18% => OK
Preposition: 25.0 26.3917525773 95% => OK
Nominalization: 1.0 3.85567010309 26% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 957.0 937.175257732 102% => OK
No of words: 191.0 206.0 93% => More content wanted.
Chars per words: 5.01047120419 4.54256449028 110% => OK
Fourth root words length: 3.71756304063 3.78020617076 98% => OK
Word Length SD: 2.57231689962 2.54303337028 101% => OK
Unique words: 106.0 127.690721649 83% => More unique words wanted.
Unique words percentage: 0.55497382199 0.622605031667 89% => More unique words wanted or less content wanted.
syllable_count: 271.8 290.88556701 93% => OK
avg_syllables_per_word: 1.4 1.41237113402 99% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 9.13402061856 22% => OK
Article: 2.0 0.824742268041 243% => Less articles wanted as sentence beginning.
Subordination: 1.0 1.83505154639 54% => OK
Conjunction: 0.0 0.463917525773 0% => OK
Preposition: 2.0 1.44329896907 139% => OK
Performance on sentences:
How many sentences: 9.0 12.6804123711 71% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 16.3608247423 128% => The Avg. Sentence Length is relatively long.
Sentence length SD: 19.125317717 44.8134815571 43% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 106.333333333 76.5299724578 139% => OK
Words per sentence: 21.2222222222 16.8248392259 126% => OK
Discourse Markers: 4.22222222222 4.34317383033 97% => OK
Paragraphs: 4.0 4.29896907216 93% => OK
Language errors: 0.0 2.54639175258 0% => OK
Sentences with positive sentiment : 3.0 7.41237113402 40% => More positive sentences wanted.
Sentences with negative sentiment : 2.0 1.49484536082 134% => OK
Sentences with neutral sentiment: 4.0 3.94845360825 101% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.380392980407 0.216113520407 176% => OK
Sentence topic coherence: 0.174396619582 0.0766984524023 227% => Sentence topic similarity is high.
Sentence topic coherence SD: 0.118226225608 0.0603063233224 196% => OK
Paragraph topic coherence: 0.246564979376 0.12726935374 194% => OK
Paragraph topic coherence SD: 0.150519786262 0.0580467560999 259% => More connections among paragraphs wanted.
Essay readability:
automated_readability_index: 12.8 8.37731958763 153% => OK
flesch_reading_ease: 67.08 70.7449484536 95% => OK
smog_index: 8.8 3.82989690722 230% => Smog_index is high.
flesch_kincaid_grade: 9.1 7.45979381443 122% => OK
coleman_liau_index: 11.78 8.71597938144 135% => OK
dale_chall_readability_score: 8.56 7.59969072165 113% => OK
difficult_words: 47.0 41.2886597938 114% => OK
linsear_write_formula: 11.5 8.62886597938 133% => OK
gunning_fog: 10.4 8.54432989691 122% => OK
text_standard: 9.0 8.15463917526 110% => OK
What are above readability scores?
---------------------
Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.