Some people say that advertising is extremely successful at persuading us to buy things. Other people think advertising is so common that we no longer pay attention to it.
Discuss Both views and give your opinion.
There are different opinions towards the power of advertising. While some people think it convinces users to purchase goods successfully, others claim that it has few effects on customers’ shopping habits. This essay will examine both views before reaching the conclusion that people are often persuaded to buy products by advertisements.
On the one hand, it is argued that these days, advertisements appear with a high level of frequency that extremely bother people. In more detail, a large number of people complain that they are bombarded by advertising every day, such as pop-up advertisements when they are watching TV, videos on Youtube or surfing Facebook. As a consequence, this situation creates an unconscious habit in them to avoid or ignore these ads. Moreover, the spread of advertising makes people suspicious about the quality of products. To be specific, they are provided numerous choices when shopping, which leads to careful consideration, regardless of attractive content. For example, several parents doubt the trustworthiness of a great number of ads about different types of milk when finding a suitable one for their children. It seems that advertising is unsuccessful in attracting customers.
On the other hand, I personally believe that advertisements have the power to convince people to buy products because of those characteristics. In other words, at present, advertisers strive to make their ads more creative, memorable and unique to draw the attention of others. For instance, several ads use a famous song with catchy lyrics and pretty melodies like Popeyes, which impress many people. As a result, people may have a good impression with these brands and want to try their products. Furthermore, advertisements today focus on the needs of people, so creating more precisely targeted ads than ever. Particularly, through surveys and browsing history of people, advertisers would catch the desires of customers to design ads effectively. Take medicines as an example, a great deal of advertisements concentrate on common signs of a disease based on people’s searching. Clearly, people may feel like they found a proper product to solve their problems.
In conclusion, although it is believed that advertising is too common to have the ability to persuade people, I am of the view that it is still efficient in attracting customers to purchase goods since it has become more and more unique and creative as well as it satisfies the demand of people.
Grammar and spelling errors:
Line 3, column 147, Rule ID: LARGE_NUMBER_OF[1]
Message: Specify a number, remove phrase, or simply use 'many' or 'numerous'
Suggestion: many; numerous
...xtremely bother people. In more detail, a large number of people complain that they are bombarded...
^^^^^^^^^^^^^^^^^
Line 3, column 436, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... to avoid or ignore these ads. Moreover, the spread of advertising makes people s...
^^
Transition Words or Phrases used:
furthermore, if, may, moreover, so, still, well, while, for example, for instance, in conclusion, such as, as a result, as well as, in other words, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 11.0 13.1623246493 84% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 14.0 7.30460921844 192% => OK
Pronoun: 34.0 24.0651302605 141% => Less pronouns wanted
Preposition: 60.0 41.998997996 143% => OK
Nominalization: 5.0 8.3376753507 60% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 2108.0 1615.20841683 131% => OK
No of words: 395.0 315.596192385 125% => OK
Chars per words: 5.33670886076 5.12529762239 104% => OK
Fourth root words length: 4.45809453852 4.20363070211 106% => OK
Word Length SD: 3.07604833929 2.80592935109 110% => OK
Unique words: 227.0 176.041082164 129% => OK
Unique words percentage: 0.574683544304 0.561755894193 102% => OK
syllable_count: 652.5 506.74238477 129% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 8.0 4.76152304609 168% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 50.0665485107 49.4020404114 101% => OK
Chars per sentence: 110.947368421 106.682146367 104% => OK
Words per sentence: 20.7894736842 20.7667163134 100% => OK
Discourse Markers: 8.68421052632 7.06120827912 123% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 14.0 8.67935871743 161% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.266656162376 0.244688304435 109% => OK
Sentence topic coherence: 0.078868700896 0.084324248473 94% => OK
Sentence topic coherence SD: 0.054162122035 0.0667982634062 81% => OK
Paragraph topic coherence: 0.155532613661 0.151304729494 103% => OK
Paragraph topic coherence SD: 0.0509277684559 0.056905535591 89% => OK
Essay readability:
automated_readability_index: 14.1 13.0946893788 108% => OK
flesch_reading_ease: 42.72 50.2224549098 85% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.3 11.3001002004 109% => OK
coleman_liau_index: 13.69 12.4159519038 110% => OK
dale_chall_readability_score: 9.19 8.58950901804 107% => OK
difficult_words: 114.0 78.4519038076 145% => OK
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 14.0 10.7795591182 130% => OK
What are above readability scores?
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Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.