"According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should, therefore, allocate a greater share of its budget next year to reaching the public through advertising."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
In this argument, advertising directior is claimimg that there are fewer number of customers to watch movies. According to the positives reviews for the movies, he is saying that the movie qualities is good but their positive reviews is no reaching to the people that is the reason why less people are coming to watch their movies. So he is planning to increas budget to advertise more in order to incrase the number of customers. But, his recommendation is based on some fallacious assumptions, if they are not investigate properly then the decision may be lead to failure. Let me show you how these assumptions can make the argument fall apart.
First assumption is that their movies are good in qualities based on some positive reviews. But the argument does not provide how many positive reviews they received. Maybe all the reviews they receive are from some people who likes their movies. Taste for movies varies from person to person. So, does this reviews include people form all ages? Say, people, aged between 20 to 40 years old, like action movies and their movies are action based. So they receive the reviews from this people but what about other people. Had the argument provide sufficient information about the number of positives reviews and age range of the reviewer then it would easier to decide about the quality of the movie.
Second assumption is that he is taking account the report of the last year, and what was happening last year doesnot mean that same this will happen this year. Maybe that area was facing some major environment problems which is why fewer peoples were interested in watching movies. But this year, maybe, there is no environmental problems is occuring in that area which in turn can increase their audiences. If the argument provides more informations about the actual reason of less number of people then it would be more convincong to decide about allocating a greater share of its budget for the next year.
Finally, the agrument is also saying the fewer number of people are attending to watch their movies. But he is not giving any specific amount. For example, 2 years ago 1000 people are attending to watch their movies. But last year this number can be 500 or 950. So it is not clear how many people were less than the previous year.
In sum, as the above argument is based on certain unwarranted assumption, so it will not be good idea to decide to allocate more money without further investigation.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-07-25 | rubelmonir | 16 | view |
| 2023-07-25 | rubelmonir | 60 | view |
| 2023-07-23 | Mizanur_Rahman | 50 | view |
| 2023-02-14 | tedyang777 | 60 | view |
| 2022-11-13 | barath002 | 58 | view |
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Comments
e-rater score report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 23 15
No. of Words: 424 350
No. of Characters: 1990 1500
No. of Different Words: 188 200
Fourth Root of Number of Words: 4.538 4.7
Average Word Length: 4.693 4.6
Word Length SD: 2.383 2.4
No. of Words greater than 5 chars: 137 100
No. of Words greater than 6 chars: 85 80
No. of Words greater than 7 chars: 58 40
No. of Words greater than 8 chars: 32 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 18.435 21.0
Sentence Length SD: 8.515 7.5
Use of Discourse Markers (%): 0.739 0.12
Sentence-Text Coherence: 0.311 0.35
Sentence-Para Coherence: 0.509 0.50
Sentence-Sentence Coherence: 0.109 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 287, Rule ID: FEWER_LESS[2]
Message: Did you mean 'fewer'? The noun people is countable.
Suggestion: fewer
...ng to the people that is the reason why less people are coming to watch their movies...
^^^^
Line 1, column 513, Rule ID: BEEN_PART_AGREEMENT[2]
Message: Consider using a past participle here: 'investigated'.
Suggestion: investigated
...fallacious assumptions, if they are not investigate properly then the decision may be lead ...
^^^^^^^^^^^
Line 3, column 480, Rule ID: THIS_NNS[1]
Message: Did you mean 'these'?
Suggestion: these
...based. So they receive the reviews from this people but what about other people. Had...
^^^^
Line 3, column 637, Rule ID: COMP_THAN[3]
Message: Comparison requires 'than', not 'then' nor 'as'.
Suggestion: than
...s reviews and age range of the reviewer then it would easier to decide about the qua...
^^^^
Line 5, column 549, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...would be more convincong to decide about allocating a greater share of its budget...
^^
Transition Words or Phrases used:
also, but, finally, first, if, may, second, so, then, for example
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 33.0 19.6327345309 168% => OK
Auxiliary verbs: 8.0 12.9520958084 62% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 11.0 13.6137724551 81% => OK
Pronoun: 40.0 28.8173652695 139% => Less pronouns wanted
Preposition: 48.0 55.5748502994 86% => OK
Nominalization: 14.0 16.3942115768 85% => OK
Performance on vocabulary words:
No of characters: 2044.0 2260.96107784 90% => OK
No of words: 424.0 441.139720559 96% => OK
Chars per words: 4.82075471698 5.12650576532 94% => OK
Fourth root words length: 4.53775939005 4.56307096286 99% => OK
Word Length SD: 2.44372402551 2.78398813304 88% => OK
Unique words: 199.0 204.123752495 97% => OK
Unique words percentage: 0.469339622642 0.468620217663 100% => OK
syllable_count: 631.8 705.55239521 90% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 1.0 8.76447105788 11% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 5.0 1.67365269461 299% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 23.0 19.7664670659 116% => OK
Sentence length: 18.0 22.8473053892 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 49.9361406944 57.8364921388 86% => OK
Chars per sentence: 88.8695652174 119.503703932 74% => OK
Words per sentence: 18.4347826087 23.324526521 79% => OK
Discourse Markers: 2.82608695652 5.70786347227 50% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.250028471625 0.218282227539 115% => OK
Sentence topic coherence: 0.0776085153341 0.0743258471296 104% => OK
Sentence topic coherence SD: 0.0515724904163 0.0701772020484 73% => OK
Paragraph topic coherence: 0.131188288411 0.128457276422 102% => OK
Paragraph topic coherence SD: 0.0843263802047 0.0628817314937 134% => OK
Essay readability:
automated_readability_index: 10.5 14.3799401198 73% => Automated_readability_index is low.
flesch_reading_ease: 61.67 48.3550499002 128% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.1 12.197005988 75% => OK
coleman_liau_index: 10.68 12.5979740519 85% => OK
dale_chall_readability_score: 7.43 8.32208582834 89% => OK
difficult_words: 78.0 98.500998004 79% => More difficult words wanted.
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 9.2 11.1389221557 83% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.