In their advertising, businesses nowadays usually emphasise that their products are new in some way.
Why is this? Do you think it is a positive or negative development?
Some people argue that nowadays, a number of businesses or organizations tend to overrate their items in the advertising campaigns, and somehow highlight that their products are state-of-the-art. I consider that it is a negative trend because of the following reason, and the below passage will explain the reason behind this trend as well.
First and foremost, it is undebatable that the market is more and more competeting. Annually, a huge number of new items are published, if the businesses do not have an attractive and overwhelming marketing strategy, they will be left behind by their rivals. As a result, to win this intense elimination, companies's marketing department always sort their priority to highlight their product's cutting-edge features, as well as prove that their items are advanced.
However, this notion also lead to another problem, that is somehow, the quality of stuffs might be uncertain, and this is the main reason why a number of consumers disapproved businesses marketing strategies. It is proved that some items are overrated in advertising videos or posts to attract guests' focus. For instance, in some videos, the actors or actresses who are paid to promote products said that using medicine A could absolutely cure cancer or drinking water B could help us live more than 100 years old. In fact, those phrases like "absolutely" or "more than" are unbelievable because the actors received money to say that and those proofs could be easily sophisticated. Especially in this modern era with the considerable ourburst of the Internet, fake products are rampant on online shopping platforms, if consumers do not carefully checked, those items could harm their health and consume a huge amount of money and time to solve it.
To summarize, although it is vital for businesses to widespread their products, they still need to be honest and claim what they are advertise is true.
- In many countries today people buy a range of household goods television microwave oven and rice cookers Is it a positive or negative development 11
- The graph below shows the average carbon dioxide CO2 emissions per person in the United Kingdom Sweden Italy and Portugal between 1967 and 2007 Summarise the information by selecting and reporting the main features and make comparisons where relevant 84
- The charts show the sources of electricity produced in 4 countries between 2003 and 2008 Summarise the information by selecting and reporting the main features and make comparisons where relevant 78
- The graph shows the amount of fossil fuel energy generated in Europe between 1981 and 2001 78
- Governments should spend money on railways rather than roads To what extent do you agree or disagree with this statement 78
Grammar and spelling errors:
Line 7, column 134, Rule ID: BEEN_PART_AGREEMENT[1]
Message: Consider using a past participle here: 'advertised'.
Suggestion: advertised
...ed to be honest and claim what they are advertise is true.
^^^^^^^^^
Transition Words or Phrases used:
also, first, however, if, so, still, well, for instance, in fact, as a result, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 20.0 13.1623246493 152% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 15.0 10.4138276553 144% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 35.0 24.0651302605 145% => Less pronouns wanted
Preposition: 31.0 41.998997996 74% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1626.0 1615.20841683 101% => OK
No of words: 310.0 315.596192385 98% => OK
Chars per words: 5.24516129032 5.12529762239 102% => OK
Fourth root words length: 4.19604776685 4.20363070211 100% => OK
Word Length SD: 3.0695103617 2.80592935109 109% => OK
Unique words: 178.0 176.041082164 101% => OK
Unique words percentage: 0.574193548387 0.561755894193 102% => OK
syllable_count: 507.6 506.74238477 100% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 9.0 5.43587174349 166% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 5.0 2.10420841683 238% => Less adverbial clause wanted.
Conjunction: 4.0 0.809619238477 494% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 11.0 16.0721442886 68% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 28.0 20.2975951904 138% => The Avg. Sentence Length is relatively long.
Sentence length SD: 49.8843290121 49.4020404114 101% => OK
Chars per sentence: 147.818181818 106.682146367 139% => OK
Words per sentence: 28.1818181818 20.7667163134 136% => OK
Discourse Markers: 8.09090909091 7.06120827912 115% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 6.0 8.67935871743 69% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.266516756903 0.244688304435 109% => OK
Sentence topic coherence: 0.0963795676156 0.084324248473 114% => OK
Sentence topic coherence SD: 0.0712838760595 0.0667982634062 107% => OK
Paragraph topic coherence: 0.164870408857 0.151304729494 109% => OK
Paragraph topic coherence SD: 0.0446652966531 0.056905535591 78% => OK
Essay readability:
automated_readability_index: 17.4 13.0946893788 133% => OK
flesch_reading_ease: 43.06 50.2224549098 86% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 14.2 11.3001002004 126% => OK
coleman_liau_index: 13.47 12.4159519038 108% => OK
dale_chall_readability_score: 9.2 8.58950901804 107% => OK
difficult_words: 82.0 78.4519038076 105% => OK
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 13.2 10.1190380762 130% => OK
text_standard: 14.0 10.7795591182 130% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.