Advertisements are becoming more and more common in everyday life. Is it positive or negative development?
While statistics can be refuted, undoubtedly there is convincing evidence that advertising industry has grown beyond recognition over recent years. The role that ads play in today’s life is hard to be ignored. Nevertheless, this developed industry poses some pros and cons, however, it seems that the shortcomings outweigh the benefits.
To begin with, clearly, advertisements have many merits which capable people to benefit from. Educational role of ads is the first and perhaps the most important role. To illustrate this, in comparison to last decades, when the commercials were not as popular as today, the public awareness on different subjects has increased significantly. For instance, people are able to gain a huge information about the last technological inventions like the recent model of electrical device such as camera, computer, TV set or staff like that. Second positive aspect that is associated with ads is more competition among producers that causes more reduction of prices. For example, in dairy industry where there are lots of producers, they can attract more consumers by offering lower price on their advertisements.
On the other hand, commercials bring a new set of concerns. First of all, they uses some tricks which create unreal needs. Since producers concern about sales promotion and they want to capture more market share, ads are able to persuade people to buy things that they do not need. Temptation is one of the certain goals of advertising, consequently, there are some potential problems that are certain to arise. Materialistic approaches and environmental damages are two main problems. Another negative point is the detrimental effect of commercial on eating habits of society. For example, advertisements on fast foods or unhealthy snacks can change the people’s diet, especially young generation. This alarming trend poses serious threats about health. Obesity or high blood pressure because of overconsumption of fast food are main concerns of governmental leaders.
In conclusion, all mentioned points provide a concrete foundation that in spite of many advantages like educating people, advertisements have more negative impacts that in long-term can cause many potential problems.
Grammar and spelling errors:
Line 5, column 80, Rule ID: NON3PRS_VERB[2]
Message: The pronoun 'they' must be used with a non-third-person form of a verb: 'use'
Suggestion: use
...new set of concerns. First of all, they uses some tricks which create unreal needs. ...
^^^^
Transition Words or Phrases used:
consequently, first, however, if, nevertheless, second, so, while, as to, for example, for instance, in conclusion, such as, first of all, in spite of, to begin with, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 13.1623246493 129% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 14.0 7.30460921844 192% => OK
Pronoun: 19.0 24.0651302605 79% => OK
Preposition: 48.0 41.998997996 114% => OK
Nominalization: 11.0 8.3376753507 132% => OK
Performance on vocabulary words:
No of characters: 1904.0 1615.20841683 118% => OK
No of words: 344.0 315.596192385 109% => OK
Chars per words: 5.53488372093 5.12529762239 108% => OK
Fourth root words length: 4.30665032142 4.20363070211 102% => OK
Word Length SD: 3.03084356402 2.80592935109 108% => OK
Unique words: 219.0 176.041082164 124% => OK
Unique words percentage: 0.636627906977 0.561755894193 113% => OK
syllable_count: 593.1 506.74238477 117% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 7.0 4.76152304609 147% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 18.0 20.2975951904 89% => OK
Sentence length SD: 46.2081284595 49.4020404114 94% => OK
Chars per sentence: 100.210526316 106.682146367 94% => OK
Words per sentence: 18.1052631579 20.7667163134 87% => OK
Discourse Markers: 9.68421052632 7.06120827912 137% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 8.0 3.9879759519 201% => Less negative sentences wanted.
Sentences with neutral sentiment: 0.0 3.4128256513 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.172327802417 0.244688304435 70% => OK
Sentence topic coherence: 0.0406682820123 0.084324248473 48% => OK
Sentence topic coherence SD: 0.0558011871634 0.0667982634062 84% => OK
Paragraph topic coherence: 0.100013439873 0.151304729494 66% => OK
Paragraph topic coherence SD: 0.0325713005502 0.056905535591 57% => OK
Essay readability:
automated_readability_index: 13.7 13.0946893788 105% => OK
flesch_reading_ease: 44.75 50.2224549098 89% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.5 11.3001002004 102% => OK
coleman_liau_index: 14.5 12.4159519038 117% => OK
dale_chall_readability_score: 9.62 8.58950901804 112% => OK
difficult_words: 111.0 78.4519038076 141% => OK
linsear_write_formula: 9.0 9.78957915832 92% => OK
gunning_fog: 9.2 10.1190380762 91% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
---------------------
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.