Over the past year, our late-night news program has devoted increasingly more time to covering national news and less time to covering weather and local news. During the same time period, most of the complaints we received from viewers were concerned with the station’s coverage of weather and local news. In addition, several local businesses that used to run advertisements during our late-night news program have just cancelled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand the coverage of weather and local news on all our news programs.
The argument by the business manager of the television has many flaws. It claims that their reduced viewership and loss in revenue is due to the reduced time given to weather and local news. They also claim that the complaints from their viewers are also due to this reason.
The argument does not provide necessary evidences to support these claims. The complaints received from their views could also be due to the quality of their weather and local news. Maybe the station does not present the weather accurately or could be biased in their reporting of the local news. A proper survey/analysis of the received complaints would help the station find the root cause of the complaints. If evidence show that people are unhappy over the extent of local news covered or now much time the station spends expanding on each news article, this would strengthen the argument.
The arguement says that they can attract more viewers by restoring the time devoted to weather and local news but this claim has no basis. A survey can be conducted to see what the people are interested in watching. The station could then make more programs in these areas to attract views. If viewers want more weather related or local news, then this strengthens the argument and so increasing the time spent on these will attract new viewers. If the people prefer national news, then this would weaken the argument and the station will not attract new viewers by telecasting local news.
It also claims that restoring the time devoted to weather and local news would prevent local businesses from canceling their advertising contracts. But the canceled contracts could be due to other reasons. Finding the reason for every canceled contract would be beneficial evidence. Perhaps the station misreported news about the local businesses which led them to canceling their contracts with the station. This evidence would weaken the argument, that is, restoring time spent on weather and local news would help them avoid losing more advirtising revenue. The station should then try to get back their contracts through other means.
Thus, the business manager of the television station fails to make a convincing claim that restoring time would attract more viewers and avoid losing more advertising revenue.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-08-31 | tomlee0205 | 78 | view |
| 2023-08-27 | yirtusemla | 50 | view |
| 2023-08-19 | riyarmy | 58 | view |
| 2023-07-30 | aryaman | 58 | view |
| 2023-07-27 | searchinglife06 | 66 | view |
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Comments
e-rater score report
Attribute Value Ideal
Final score: 4.0 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 6 2
No. of Sentences: 20 15
No. of Words: 377 350
No. of Characters: 1870 1500
No. of Different Words: 149 200
Fourth Root of Number of Words: 4.406 4.7
Average Word Length: 4.96 4.6
Word Length SD: 2.342 2.4
No. of Words greater than 5 chars: 126 100
No. of Words greater than 6 chars: 106 80
No. of Words greater than 7 chars: 57 40
No. of Words greater than 8 chars: 37 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 18.85 21.0
Sentence Length SD: 6.052 7.5
Use of Discourse Markers (%): 0.55 0.12
Sentence-Text Coherence: 0.363 0.35
Sentence-Para Coherence: 0.549 0.50
Sentence-Sentence Coherence: 0.101 0.07
Number of Paragraphs: 5 5
Transition Words or Phrases used:
also, but, if, may, so, then, thus, as to
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 19.6327345309 51% => More to be verbs wanted.
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 14.0 11.1786427146 125% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 30.0 28.8173652695 104% => OK
Preposition: 37.0 55.5748502994 67% => OK
Nominalization: 19.0 16.3942115768 116% => OK
Performance on vocabulary words:
No of characters: 1918.0 2260.96107784 85% => OK
No of words: 377.0 441.139720559 85% => More content wanted.
Chars per words: 5.0875331565 5.12650576532 99% => OK
Fourth root words length: 4.4064143971 4.56307096286 97% => OK
Word Length SD: 2.43667990789 2.78398813304 88% => OK
Unique words: 159.0 204.123752495 78% => More unique words wanted.
Unique words percentage: 0.42175066313 0.468620217663 90% => More unique words wanted or less content wanted.
syllable_count: 561.6 705.55239521 80% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 4.96107784431 121% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 20.0 19.7664670659 101% => OK
Sentence length: 18.0 22.8473053892 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 36.9254654676 57.8364921388 64% => OK
Chars per sentence: 95.9 119.503703932 80% => OK
Words per sentence: 18.85 23.324526521 81% => OK
Discourse Markers: 2.05 5.70786347227 36% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 0.0 5.25449101796 0% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 10.0 6.88822355289 145% => OK
Sentences with neutral sentiment: 3.0 4.67664670659 64% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.3084714126 0.218282227539 141% => OK
Sentence topic coherence: 0.105746673405 0.0743258471296 142% => OK
Sentence topic coherence SD: 0.0904058146816 0.0701772020484 129% => OK
Paragraph topic coherence: 0.185783035145 0.128457276422 145% => OK
Paragraph topic coherence SD: 0.0566380212257 0.0628817314937 90% => OK
Essay readability:
automated_readability_index: 12.0 14.3799401198 83% => Automated_readability_index is low.
flesch_reading_ease: 61.67 48.3550499002 128% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.1 12.197005988 75% => OK
coleman_liau_index: 12.24 12.5979740519 97% => OK
dale_chall_readability_score: 7.25 8.32208582834 87% => OK
difficult_words: 65.0 98.500998004 66% => More difficult words wanted.
linsear_write_formula: 8.0 12.3882235529 65% => OK
gunning_fog: 9.2 11.1389221557 83% => OK
text_standard: 8.0 11.9071856287 67% => The average readability is low. Need to imporve the language.
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.