The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have just canceled their advertising contracts with us. Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to its former level."
The memorandum states that the late-night news program of the television station has devoted increased time to national news and less time to weather and local news. But this change must have been brought around for a specific reason like there is more content of national news to be broadcasted than the local news and weather.
Weather forecast broadcast can be executed within a small period of time and thus it is justified that they reduced the time allocated to it. Also, if it is a quaint old town or a silent city without any major happenings, it is valid to allot less broadcast time to the local news.
It is mentioned that the majority of the complaints that they received were from viewers who were concerned about their weather and local news coverage. But that could be with respect to a variety of factors like the viewers didn't enjoy the content being covered or the framework of the program being followed by the station while broadcasting these topics or they didn't approve of the reporter. Thus, it cannot be said that the large number of complaints received by the station about the weather and local news was because of their devotion of increased time to national news.
Local businesses who used to advertise during the late-night news program cancelled their advertising contracts with the station. This could have been due to various reasons. There is a chance that they must have received offers to advertise their businesses elsewhere at a lower cost or increased engagement. They may have also cancelled their contracts because of their economical issues or managerial problems. These possible validations weaken the argument that the station lost its advertising contracts because of an increase in the time devoted to national news.
It is not advisable to restore their previous timings in order to attract more viewers or retain their advertising contracts unless and until the causes of these issues are troubleshot and solid evidence is obtained. This is important because the station needs to understand the reasons behind its loss of viewership or contracts and then come up with new strategies to tackle these problems and eradicate them.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2023-09-26 | seoul_milk | 66 | view |
| 2023-09-09 | gre_test | 63 | view |
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| 2023-08-10 | DCAD123 | 50 | view |
| 2023-08-10 | yuktapradeep | 55 | view |
- The following is a memorandum from the business manager of a television station Over the past year our late night news program has devoted increased time to national news and less time to weather and local news During this time period most of the complain 65
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Comments
e-rater score report
Attribute Value Ideal
Final score: 4.0 out of 6
Category: Good Excellent
No. of Grammatical Errors: 1 2
No. of Spelling Errors: 7 2
No. of Sentences: 14 15
No. of Words: 364 350
No. of Characters: 1793 1500
No. of Different Words: 176 200
Fourth Root of Number of Words: 4.368 4.7
Average Word Length: 4.926 4.6
Word Length SD: 2.567 2.4
No. of Words greater than 5 chars: 129 100
No. of Words greater than 6 chars: 107 80
No. of Words greater than 7 chars: 68 40
No. of Words greater than 8 chars: 45 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 26 21.0
Sentence Length SD: 8.544 7.5
Use of Discourse Markers (%): 0.5 0.12
Sentence-Text Coherence: 0.371 0.35
Sentence-Para Coherence: 0.371 0.50
Sentence-Sentence Coherence: 0.103 0.07
Number of Paragraphs: 1 5
Grammar and spelling errors:
Line 1, column 149, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'stations'' or 'station's'?
Suggestion: stations'; station's
...ewers, most of which were regarding the stations coverage of weather and local news. But...
^^^^^^^^
Transition Words or Phrases used:
but, hence, if, regarding, similarly, so, then, thus
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 11.0 12.9520958084 85% => OK
Conjunction : 19.0 11.1786427146 170% => OK
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 27.0 28.8173652695 94% => OK
Preposition: 53.0 55.5748502994 95% => OK
Nominalization: 11.0 16.3942115768 67% => OK
Performance on vocabulary words:
No of characters: 1949.0 2260.96107784 86% => OK
No of words: 382.0 441.139720559 87% => More content wanted.
Chars per words: 5.10209424084 5.12650576532 100% => OK
Fourth root words length: 4.42095241839 4.56307096286 97% => OK
Word Length SD: 2.66429522878 2.78398813304 96% => OK
Unique words: 150.0 204.123752495 73% => More unique words wanted.
Unique words percentage: 0.392670157068 0.468620217663 84% => More unique words wanted or less content wanted.
syllable_count: 589.5 705.55239521 84% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 4.96107784431 161% => OK
Article: 2.0 8.76447105788 23% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 3.0 1.67365269461 179% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 58.9473766157 57.8364921388 102% => OK
Chars per sentence: 108.277777778 119.503703932 91% => OK
Words per sentence: 21.2222222222 23.324526521 91% => OK
Discourse Markers: 2.88888888889 5.70786347227 51% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 1.0 5.25449101796 19% => OK
Sentences with positive sentiment : 4.0 8.20758483034 49% => More positive sentences wanted.
Sentences with negative sentiment : 13.0 6.88822355289 189% => OK
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.332545716844 0.218282227539 152% => OK
Sentence topic coherence: 0.114431726341 0.0743258471296 154% => OK
Sentence topic coherence SD: 0.0907071108138 0.0701772020484 129% => OK
Paragraph topic coherence: 0.19884765809 0.128457276422 155% => OK
Paragraph topic coherence SD: 0.0392860766286 0.0628817314937 62% => OK
Essay readability:
automated_readability_index: 13.2 14.3799401198 92% => Automated_readability_index is low.
flesch_reading_ease: 58.62 48.3550499002 121% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 10.3 12.197005988 84% => OK
coleman_liau_index: 12.3 12.5979740519 98% => OK
dale_chall_readability_score: 7.32 8.32208582834 88% => OK
difficult_words: 64.0 98.500998004 65% => More difficult words wanted.
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.