In theie advertising, businesses nowadays usually emphasise that their products are new in some way.
Why is this? Do you think it is a positive or negative development?
These days, many companies always emphasise in their advertisements that their goods are new in some aspects. This essay will highlight some main reasons. From my point of view, these advances are beneficial for humans.
To begin with, producers concentrate on introducing new characteristics of their products in order to attract customers to buy these goods. Particularly, people have an inclination to purchase a new product having developments in function or design which is better than their old one. For example, Apple often releases new types of Iphone annually with innovations in cameras, capacity or colours via a worldwide advertising campaign. As a result, a large number of people are attracted and persuaded to buy new products. Another reason is that these businesses aim for a higher level of their competitiveness. To be specific, they need to make their goods prominent in the market with the aim of maintaining customer preference. If they are unsuccessful, they will be defeated by others.
I personally believe this development is advantageous as it increases the life quality of humans. In more detail, advances in products of different companies provide people with many useful features. For instance, people may use a map on their smartphones when they are lost or make a video call with family if they go abroad. Moreover, with the release of new goods, people could have more choices that satisfy their demands. Take Samsung as an example, this business introduces a variety of televisions so that customers have numerous options based on their favourite colour or financial situation.
To sum up, due to the necessity to draw the attention of clients and increase competitiveness, a great deal of companies focus on new aspects of their products in advertisements. I am of the view that this development not only raises the living quality but also offers more choices for customers.
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Grammar and spelling errors:
Line 4, column 449, Rule ID: LARGE_NUMBER_OF[1]
Message: Specify a number, remove phrase, or simply use 'many' or 'numerous'
Suggestion: many; numerous
...wide advertising campaign. As a result, a large number of people are attracted and persuaded to b...
^^^^^^^^^^^^^^^^^
Transition Words or Phrases used:
also, but, if, may, moreover, so, for example, for instance, as a result, to begin with, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 13.1623246493 76% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 7.0 7.30460921844 96% => OK
Pronoun: 32.0 24.0651302605 133% => Less pronouns wanted
Preposition: 46.0 41.998997996 110% => OK
Nominalization: 8.0 8.3376753507 96% => OK
Performance on vocabulary words:
No of characters: 1615.0 1615.20841683 100% => OK
No of words: 309.0 315.596192385 98% => OK
Chars per words: 5.22653721683 5.12529762239 102% => OK
Fourth root words length: 4.1926597562 4.20363070211 100% => OK
Word Length SD: 3.05923684093 2.80592935109 109% => OK
Unique words: 182.0 176.041082164 103% => OK
Unique words percentage: 0.588996763754 0.561755894193 105% => OK
syllable_count: 509.4 506.74238477 101% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 5.43587174349 147% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 17.0 16.0721442886 106% => OK
Sentence length: 18.0 20.2975951904 89% => OK
Sentence length SD: 36.8338643644 49.4020404114 75% => OK
Chars per sentence: 95.0 106.682146367 89% => OK
Words per sentence: 18.1764705882 20.7667163134 88% => OK
Discourse Markers: 5.76470588235 7.06120827912 82% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 10.0 8.67935871743 115% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.214498967118 0.244688304435 88% => OK
Sentence topic coherence: 0.0705592548339 0.084324248473 84% => OK
Sentence topic coherence SD: 0.0508314813393 0.0667982634062 76% => OK
Paragraph topic coherence: 0.141435090326 0.151304729494 93% => OK
Paragraph topic coherence SD: 0.0291693001121 0.056905535591 51% => OK
Essay readability:
automated_readability_index: 12.3 13.0946893788 94% => Automated_readability_index is low.
flesch_reading_ease: 53.21 50.2224549098 106% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 10.3 11.3001002004 91% => OK
coleman_liau_index: 12.76 12.4159519038 103% => OK
dale_chall_readability_score: 9.08 8.58950901804 106% => OK
difficult_words: 89.0 78.4519038076 113% => OK
linsear_write_formula: 9.0 9.78957915832 92% => OK
gunning_fog: 9.2 10.1190380762 91% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.